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You can draft and revise WordPress content with AI using either WordPress’s connector-based AI plugin or Jetpack AI. Both routes work in the Block Editor, but their setup and costs differ: the WordPress plugin needs a provider connector and API key, while Jetpack AI works through a connected Jetpack site and has request limits and plan terms. Here’s how to choose, set it up, prompt it usefully, and check the result before publishing.

Choose an AI writing route

For AI features inside WordPress, the two documented options are the official WordPress AI plugin with a provider connector, and Jetpack AI. Choose based on whether you want to configure an AI provider yourself or use Jetpack’s integrated assistant.

Decision WordPress AI plugin Jetpack AI
Where it works WordPress editor with configured connectors; Block Editor support is specified. WordPress plugin listing Integrated into the Block Editor on a connected site. Jetpack AI Assistant Block documentation
Provider setup Requires a valid connector and API key. Featured connector options include Anthropic, Google, and OpenAI. WordPress Connectors documentation Uses Jetpack’s built-in writing assistant and documented product features. Jetpack AI documentation
Maturity Listed as experimental; WordPress recommends testing in staging. WordPress plugin listing Jetpack support documentation describes the features and plan or usage limits. Jetpack AI documentation
Cost The plugin is free; provider API usage may incur variable charges. WordPress plugin listing Free requests and paid plans are documented; check the current price and limits. Jetpack AI documentation
Editor compatibility Block Editor only; Classic Editor is not supported. WordPress plugin listing The AI Assistant Block requires the Block Editor. Jetpack AI Assistant Block documentation

Use the WordPress AI plugin for connector-based features

The plugin uses configured connectors to provide features such as generating featured images, alt text, titles, excerpts, and other content. You install the plugin and a provider connector, then supply credentials and enable the features you want. See the plugin listing and Connectors documentation.

Use Jetpack AI for an integrated assistant

Jetpack AI can draft text, transform existing text, translate, change tone, summarize, and expand content. Its documented tools also include content images, titles, excerpts, and feedback. Exact availability may depend on your connection, settings, request limits, and plan. Review Jetpack’s feature documentation for current details.

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Check editor compatibility and site requirements

  • WordPress AI plugin: Use the Block Editor. The plugin does not support the Classic Editor, is marked experimental, and is recommended for evaluation in staging before relying on it on a production site. WordPress plugin listing
  • Jetpack AI: The site must be connected to Jetpack, and the AI Assistant Block requires the Block Editor. If the feature does not appear or work correctly, a theme or plugin may be interfering with the editor. Jetpack compatibility documentation

Set up the WordPress AI plugin

  1. Open Settings → Connectors. Install the WordPress AI plugin and a provider connector. The available connectors and setup guidance are described in the Connectors screen documentation.
  2. Configure provider credentials. Add the API key required by your connector. WordPress says keys can be supplied through an environment variable, PHP constant, or database setting. A key entered through the Connectors screen is stored as a database setting and masked in the interface, but it is not encrypted. Restrict access to the site and its database accordingly.
  3. Open Settings → AI. Enable AI and choose the features you want to use. Which features are available depends on the configured connector and plugin setup. Plugin listing

Because the plugin is experimental, evaluate it in a staging site before using it for production work. The plugin itself is free, but API usage is billed according to the provider’s terms and may cost money; check that provider’s current pricing rather than assuming the plugin includes AI usage. WordPress plugin listing

Set up Jetpack AI

  1. Connect the site to Jetpack if it is not already connected.
  2. Confirm you are using the Block Editor and that the AI Assistant feature is available for your site.
  3. Check the relevant feature settings for writing, image, AI SEO, or other feature groups. The controls and availability can depend on Jetpack version, active products, and plan. See Jetpack’s AI settings guide.
  4. Review the current request allowance and plan terms in Jetpack’s documentation or account before relying on a particular feature. Free requests and paid plans are documented, but quotas and prices can change. Jetpack AI documentation

Give the assistant a bounded task

AI tends to be more useful when the request defines who the content is for, what it should accomplish, which facts it may use, and what it must avoid. Start with a small task such as outlining a post, clarifying one paragraph, drafting a title and excerpt, or translating a passage.

For example, you could prompt: “Draft a 600-word first version for new WordPress users explaining how to prepare a post outline. Use these three verified steps: [steps]. Use plain English, label any assumptions, and do not invent statistics or quotes.” This is an example prompt, not a product feature or a guarantee about the output.

Jetpack documents drafting and block-level transformation actions; the WordPress plugin can expose editor features after connector setup. Jetpack AI Assistant Block · WordPress Connectors

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Review AI text before publishing

Treat generated material as a draft, not as evidence. Product documentation explains what the tools can generate; it does not establish that the output is factually reliable.

  • Verify factual claims against dependable sources, especially numbers, dates, product requirements, and legal or health information.
  • Check names, quotations, examples, and links; remove anything unsupported or inaccurate.
  • Edit for your publication’s voice, audience, and purpose. Replace generic phrasing with the details your readers actually need.
  • Review generated titles, excerpts, image descriptions, and other metadata just as carefully as the body text.

Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.