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The 2026 LG OLED AI B6 is reported below $1,000 only in its 48-inch size; the reported 65-inch Amazon offer was $1,299. And despite the headline claim, LG’s reviewed U.S. promotion offers discounts on select soundbars with a TV purchase—not a verified free soundbar. Prices and promotions can change, so check the seller’s live listing and terms before buying.
Which LG B6 size is under $1,000?
The answer depends on screen size and retailer. LG’s U.S. product page listed the 48-inch B6 at $999.99. Deal coverage reported lower 48-inch prices, but the reports differ: Tom’s Guide reported $799 at Best Buy, while TechRadar reported $699.99 at Best Buy, reduced from $1,199.99. These are reported deal prices, not a guarantee of the current checkout price.
For the 65-inch model, Tom’s Guide reported $1,299 on Amazon after a $100 checkout discount in an article published October 1, 2026. LG’s U.S. page displayed $1,299.99 for that size when accessed. Neither figure puts the 65-inch set under $1,000.
| Size | Reported price and seller | What to know |
|---|---|---|
| 48-inch | $999.99 on LG’s U.S. product page; Tom’s Guide reported $799 at Best Buy; TechRadar reported $699.99 at Best Buy. | Deal reports differ, and prices may change. Verify the current price, seller, and eligibility at checkout. |
| 65-inch | $1,299 on Amazon, as reported by Tom’s Guide on October 1, 2026, after a $100 checkout discount; LG’s U.S. page displayed $1,299.99. | The reported Amazon offer is not under $1,000. |
The 48-inch Best Buy listing was described by Tom’s Guide as a Best Buy exclusive. The cited reports do not establish that these offers are Prime Day deals, so treat the retailer and live listing—not the headline—as the guide to availability.
#1 Best Overall
- BRIGHTNESS BOOSTER: Brighter visuals and vivid detail with Brightness Booster powered by the a11 AI Processor Gen 3
- PERFECT BLACK AND PERFECT COLOR: Over 8.3 million self-lit smart pixels with Perfect Black and Perfect Color technology¹.
- A11 AI PROCESSOR: Find and choose what to watch fast, without lag, and enjoy optimized picture with AI Director Processing powered by the LG a9 AI Processor Gen8, delivering 5.6x greater AI processing, 50% faster performance, and 70% improved graphics
- DOLBY VISION, DOLBY ATMOS AND FILMMAKER MODE: Loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos² for sound you can feel all around you. Land in the center of the action with FILMMAKER MODE with Ambient Light Technology, allowing you to see films just as the director intended.
- ULTIMATE GAMEPLAY: Delivers smooth, responsive gaming with a 0.1ms response time, up to 165Hz⁵ refresh rate, NVIDIA G-Sync, AMD FreeSync Premium and VRR.
Is a soundbar included for free?
Not according to the LG U.S. offer reviewed. LG described savings on named soundbars when purchased with a TV; that is a discount, not a free soundbar. Confirm the specific soundbar model, discount, and eligibility on the offer page or retailer checkout. A separate seller may make a different bundle offer, but it needs to be verified in that seller’s terms.
LG’s page also displayed separate promotions: a $100 virtual Visa prepaid card after a qualifying purchase and claim, for purchases through October 18, 2026, and free professional wall mounting plus a matching wall mount for eligible TVs through that date. Neither promotion is a soundbar offer.
Rank #2
- LG USA AUTHORIZED & BUNDLE EXCLUSIVE – This exclusive bundle includes everything you need to start enjoying premium entertainment immediately. Beyond the standard TV package, you receive an Exclusive 1-Year Deco Essentials Extended Protection Plan (provided by CPS) that delivers an additional year of coverage beyond the standard protection, plus two Deco Gear 6FT Universal 4K HDMI 2.0 Cables with 28AWG pure copper conductors for superior signal transfer and minimal interference. Also included is the Deco Gear Television Home Theater Essentials Beginner’s Guide to help you set up and optimize your viewing experience effortlessly.
- Brilliant OLED Picture in Any Light – Experience over 8.3 million self-lit smart pixels that deliver Perfect Black and Perfect Color technology, ensuring stellar picture quality with vivid details even in bright rooms. Powered by the Brightness Booster and the α11 AI Processor 4K Gen3 with Dual AI Engine, LG's most powerful AI processor to date, this TV delivers 5.6x greater AI neural processing, 50% faster operation, and 70% improved graphics performance over the previous generation. It upscales every frame to 4K, providing brighter visuals, enhanced contrast, and lifelike colors that make every scene pop.
- Cinematic Sound & Vision at Home – Bring the magic of the big screen into your living room with Dolby Vision for extraordinary color and brightness, paired with Dolby Atmos for immersive, three-dimensional sound that surrounds you. FILMMAKER MODE with Ambient Light Technology preserves the director’s original creative intent, while LG Sound Suite delivers dynamic 3D audio, making every movie night feel like a premium theater experience.
- Ultimate Gaming Performance – Dominate every match with a blazing-fast 0.1ms response time and up to 165Hz refresh rate, delivering crisp, smooth imagery without blur or tearing. Supported by NVIDIA G-Sync, AMD FreeSync Premium, and VRR, this LG TV ensures seamless gameplay on consoles or cloud platforms. The Game Dashboard and Game Optimizer put all controls at your fingertips for a competitive edge.
- Award-Winning Smart TV with Personalized AI – Powered by webOS 26 and Google Gemini, LG’s Smart TV platform delivers a smarter, more personalized experience through voice control. The AI Hub with a single AI button unlocks customized content recommendations, real-time sports stats, and adaptive picture and sound settings. The webOS Re: New program ensures your software stays up-to-date with automatic version upgrades and new features.
What does the 2026 LG OLED AI B6 offer?
LG’s official U.S. product name is “65 Inch Class LG OLED AI B6 4K Smart TV”; the 65-inch SKU is OLED65B6GUA. The cited U.S. page does not call this model “OLED evo B6,” so check the exact regional model and listing rather than assuming “Evo” is part of its name.
Quick Recap
Best Value
- PURE BLACK AND STUNNING CONTRAST: Over 8 million self-lit pixels are precisely controlled to produce pure black and stunning contrast in every scene.
- A PICTURE PAINTED WITH EXTRA COLORS: Unique to Sony, Triluminos Pro enriches your viewing experience with a wider palette of over a billion accurate colors, reproducing more natural shades and hues so everything you watch is lifelike and vivid.
- DISCOVER MORE ON GOOGLE TV WITH GEMINI: Browse 700,000 movies and TV episodes, live TV and more - in one place. And now, you can chat naturally with Gemini to help you find what to watch, get helpful answers to any question, control your smart home devices and more.
- MORE IMMERSIVE MOVIE EXPERIENCE: Get a truly cinematic viewing experience with support for Dolby Vision and Dolby Atmos, and DTS:X for sound that spreads beyond the screen.
- MOVIES INCLUDED WITH THE BRAVIA TV: Access SONY PICTURES CORE with Pure Stream and the largest IMAX Enhanced collection included with BRAVIA. 5 credits to redeem on latest release movies and 12 months subscription on hundreds of classics.
Rank #4
- BRIGHTNESS BOOSTER: Brighter visuals and vivid detail with Brightness Booster powered by the a11 AI Processor Gen 3
- PERFECT BLACK AND PERFECT COLOR: Over 8.3 million self-lit smart pixels with Perfect Black and Perfect Color technology¹.
- A11 AI PROCESSOR: Find and choose what to watch fast, without lag, and enjoy optimized picture with AI Director Processing powered by the LG a9 AI Processor Gen8, delivering 5.6x greater AI processing, 50% faster performance, and 70% improved graphics
- DOLBY VISION, DOLBY ATMOS AND FILMMAKER MODE: Loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos² for sound you can feel all around you. Land in the center of the action with FILMMAKER MODE with Ambient Light Technology, allowing you to see films just as the director intended.
- ULTIMATE GAMEPLAY: Delivers smooth, responsive gaming with a 0.1ms response time, up to 165Hz⁵ refresh rate, NVIDIA G-Sync, AMD FreeSync Premium and VRR.
Rank #3
- PERFECT BLACK AND PERFECT COLOR: Over 8.3 million self-lit smart pixels with Perfect Black and Perfect Color technology
- A8 AI PROCESSOR 4K GEN3: Enjoy outstanding picture quality powered by AI technology that detects what you're watching and automatically improves the picture and sound quality to your personal preferences
- DOLBY VISION, DOLBY ATMOS AND FILMMAKER MODE: Bring big-screen magic home with Dolby Vision color and contrast, Dolby Atmos immersive sound, and FILMMAKER MODE with Ambient Light Technology for films just as the director intended
- ULTIMATE GAMEPLAY: Delivers ultra-smooth gaming with a 0.1ms response time and up to 120Hz refresh rate for blur- and tear-free action. Featuring NVIDIA G-SYNC, AMD FreeSync Premium, and VRR. Play on console or cloud with Game Dashboard and Game Optimizer for easy control
- OLED CARE: Helps protect your OLED display to retain the best picture quality possible over time
- LG lists a 120Hz refresh rate, NVIDIA G-SYNC, and AMD FreeSync Premium. Its product page describes “Ultimate Gaming with 120Hz Refresh Rate, NVIDIA G-Sync, AMD FreeSync Premium and 0.1ms response time.” This is LG’s product statement, not an independent test.
- Tom’s Guide says the TV supports 4K gaming up to 120Hz and can reach 144Hz with VRR enabled. The 144Hz claim comes from that publication; LG’s cited U.S. feature list specifies 120Hz.
- LG lists Dolby Vision, Dolby Atmos, and FILMMAKER MODE, as well as more than 8.3 million self-lit pixels.
- The TV uses LG webOS services. LG notes that some services may require subscriptions and an LG account.
What to check before ordering
- Choose the screen size first: the cited sub-$1,000 deal reports are for the 48-inch set, not the 65-inch Amazon offer.
- Check the seller’s current price and whether any checkout discount is applied automatically or requires an offer or claim.
- Read the bundle terms. A discounted soundbar, prepaid card, wall mount, or installation service is not the same as a free soundbar.
- Match the listing to the exact model and region. LG identifies the 65-inch U.S. model as OLED65B6GUA.
Sources
- LG Electronics USA: 65 Inch Class LG OLED AI B6 4K Smart TV 2026
- Tom’s Guide: We crowned the LG B6 the best value OLED of 2026, October 1, 2026
- TechRadar: 48-inch LG OLED deal reporting
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
