WPBakery Page Builder review
A flexible WordPress builder for technical users who want detailed control over site layouts.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
WPBakery Page Builder is a paid WordPress plugin for creating responsive pages, posts, portfolios, and custom layouts. It is aimed at technical WordPress users who want more control than a hosted all-in-one builder typically provides. Its frontend inline editor and backend WordPress editor support drag-and-drop page creation, while reusable templates, presets, responsive controls, and 50-plus built-in content elements help structure recurring layouts. The product also includes a Grid Builder for posts, media, portfolios, and custom post types.
Pricing is based on one-time licenses. The Regular plan costs $82 for a lifetime license on 1 site, with one year of support, free updates, the Template Library, and WPBakery AI. The 5 Sites plan costs $299 and covers up to 5 sites, while the 10 Sites plan costs $592 and covers up to 10 sites; both include the same listed benefits. Theme Integration costs $82 for one year of use in a single theme, one year of premium support, and free updates. There is no free plan. According to the vendor's pricing details, lifetime licenses include a 15-day refund policy.
WPBakery fits WordPress ecosystems that use tools such as WooCommerce, Gravity Forms, Ninja Forms, Contact Form 7, Yoast SEO, WPML, TranslatePress, Advanced Custom Fields, and Google Fonts. Its built-in SEO toolkit supports meta tags and social previews, while WPBakery AI assists with content and code. Custom CSS, skin design controls, a Shortcode Mapper, and a developer API add depth for teams comfortable with WordPress customization. Contact and booking forms are handled through compatible plugins or add-ons rather than built-in core features. Choose WPBakery for self-hosted WordPress projects requiring layout control and integrations; choose another option if you want hosted setup or an all-in-one booking workflow.
WPBakery Page Builder pros and cons
- Where it wins
- Frontend and backend editors with responsive design controls
- 50+ elements, templates, grids, custom CSS, and SEO tools
- Lifetime licensing with options for 1, 5, or 10 sites
- Where it doesn't
- Requires self-hosted WordPress
- No free plan
- Booking forms rely on compatible plugins or add-ons
WPBakery Page Builder fact sheet, pricing and score →
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