Wix Fitness Website Builder review
A broad fitness website builder for gyms that need bookings, sales and member content.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Wix Fitness Website Builder is designed for gyms, studios, personal trainers and other fitness businesses that need more than a basic brochure site. Fitness templates and AI website creation support the initial build, while the drag-and-drop editor and no-code design features allow customization. The platform also brings together class and consultation scheduling, online client bookings, memberships, packages, payment processing, client sign-ups and member areas. Fitness businesses can also offer online programs, courses, and live or on-demand workout streaming.
Its plan structure scales from a free option to business-focused tiers. The Free plan includes reliable web hosting, a drag-and-drop editor, no-code design features and thousands of templates. Light adds 2 GB of storage, a light marketing suite and 2 site collaborators. Core adds 50 GB of storage, a basic marketing suite, payment acceptance, basic eCommerce, scheduling and services, and 5 site collaborators. Business includes 100 GB of storage, a standard marketing suite, standard eCommerce, scheduling and services, and 10 collaborators. Business Elite provides unlimited storage, an advanced marketing suite, advanced eCommerce, scheduling and services, and 100 collaborators. Paid plan prices vary by location, with displayed prices based on yearly subscriptions paid in full and taxes potentially applying.
The strongest fit is an established fitness business that wants website creation, scheduling, membership sales, payments, marketing, analytics and content delivery in one web platform. Its member area, online enrollment, courses and streaming tools extend the site into an ongoing client destination rather than a static homepage. Businesses focused only on a simple informational website may not need this breadth, while teams requiring a platform beyond the web should look elsewhere. Wix was founded in 2006, adding maturity to its positioning for businesses building a long-term online presence.
Wix Fitness Website Builder pros and cons
- Where it wins
- Combines fitness templates with AI and drag-and-drop design
- Supports bookings, memberships, payments and online enrollment
- Adds member areas, courses and live or on-demand workouts
- Where it doesn't
- Paid plan prices vary by location
- Advanced business features require higher-tier plans
- Available as a web platform only
Wix Fitness Website Builder fact sheet, pricing and score →
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