Vistaprint Postcards review
A flexible web service for designing, printing, and mailing postcards.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Vistaprint Postcards is a web-based design and printing service for small businesses and organizations that need printed postcards. Users can start with custom postcard templates and online design tools or upload their own artwork, then select postcard sizes, paper stocks, finishes, and shapes. The service covers standard, rounded-corner, die-cut, and EDDM postcard products, making it suitable for both targeted campaigns and route-based distribution.
Its main strength is breadth within postcard production. Supported formats include 4″ x 4″, 4″ x 6″, 4.2″ x 5.5″, 5″ x 7″, 5.5″ x 8.5″, 6″ x 6″, 6″ x 9″, and 6″ x 11″, along with circle, oval, half circle, leaf, and EDDM formats. That range gives buyers room to match the physical format to the campaign, while the template and artwork-upload options support both guided design and existing creative work. Buyers who need a narrowly defined postcard size may find the broader catalog useful, but it also means selecting among more production choices.
Vistaprint also extends beyond print ordering with direct mailing. Address lists can be uploaded in CSV format or sourced through purchased lists, and the service can print addresses and mail postcards directly to recipients. EDDM products add USPS-compliant templates and formats for route-based distribution. Choose it when postcard design, varied physical specifications, printing, and mailing belong in one web workflow. Consider an alternative if the campaign does not have an address list for targeted mailing, requires distribution outside the supported EDDM model, or depends on a native desktop design environment.
Vistaprint Postcards pros and cons
- Where it wins
- Supports custom templates and customer-supplied artwork uploads
- Offers varied sizes, stocks, finishes, shapes, and EDDM formats
- Combines printing with address-list mailing and USPS route distribution
- Where it doesn't
- Direct mailing requires an uploaded or purchased address list
- EDDM is limited to USPS route-based distribution
- The service is delivered through the web rather than native desktop tools
Vistaprint Postcards fact sheet, pricing and score →
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