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Trunc review

Freemium#72 of 154 in URL Shorteners

A free URL shortener with analytics, custom codes, QR codes, and AI insights.

3.0/10Editor score
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Trunc is a web-based URL shortener for marketers, businesses, and developers. It creates short links with custom short codes and provides real-time click analytics covering geographic location, device, browser, and referrer data. QR code generation, link expiration, password protection, bulk URL processing, branded domains, A/B testing, and AI insights extend it beyond basic link shortening. It is available through the web and a REST API.

The permanent Free plan costs $0 per month and includes 10 short links, basic analytics, link expiration, QR codes, custom short codes, and standard support. Premium adds advanced analytics, custom domains, team collaboration, API access, password protection, and priority support. Enterprise adds unlimited short links, unlimited team members, unlimited API access, and 24/7 premium support. This structure gives individual users and small teams a way to start without a monthly fee, while larger organizations can move toward broader collaboration and usage limits.

Trunc’s main strength is the range of link-management and measurement features around each shortened URL. Analytics can be segmented by location, device, browser, and referrer, while the API supports link management and analytics workflows. Custom domains help businesses maintain branded links, and bulk processing can support larger URL workloads. The Free plan’s 10-link limit makes it a better fit for focused campaigns or early evaluation than for organizations managing many active links. Teams needing advanced analytics, collaboration, API access, or unlimited links should choose a paid tier; users wanting only occasional shortening may find the Free plan sufficient.

Trunc pros and cons

  • Where it wins
    • Free plan includes custom codes, expiration, QR codes, and basic analytics
    • Real-time analytics cover geography, devices, browsers, and referrers
    • REST API, bulk processing, A/B testing, and AI insights support larger workflows
  • Where it doesn't
    • The Free plan is limited to 10 short links
    • Premium and Enterprise pricing is not displayed
    • Advanced capabilities are split across paid tiers

Trunc fact sheet, pricing and score →

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