SMSAPI review
A flexible SMS gateway for bulk, transactional, marketing, and authentication messaging.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
SMSAPI is a business SMS gateway for companies, institutions, and applications that need automated or campaign-based communication. It supports bulk SMS, transactional messages, marketing messages, authentication codes, incoming SMS, contact management, and two-way messaging. Customers can work through a web customer portal or connect applications through an SMS API with programming libraries. The service is provided by LINK Mobility Poland sp. z o.o. and has been available since 2007.
The published pricing model is pay as you go: customers pay only for sent messages, with no setup fee and no contract. Pricing varies by destination country, making the service suitable for organizations whose sending volume or destinations may change over time. The lack of a free plan makes SMSAPI a paid option from the start, while the usage-based structure avoids a recurring software plan. Its feature set covers both campaign operations and application-driven messaging, including scheduled sending, delivery reports, callbacks, contact database management, and one-time codes.
Integration breadth is a central strength. SMSAPI connects with Zapier, WooCommerce, Make, Google Gmail, Google Calendar, HubSpot, Odoo, WordPress, and Mautic, alongside its programmable API and web portal. That combination fits businesses coordinating SMS with e-commerce, CRM, marketing, calendar, and workflow systems. Choose SMSAPI when you need broad integration coverage, inbound SMS, delivery visibility, or two-way communication. Businesses seeking a free entry plan or a narrowly focused, simple SMS sender should consider a more limited alternative.
SMSAPI pros and cons
- Where it wins
- Bulk, scheduled, transactional, marketing, and authentication messaging
- API, delivery callbacks, inbound SMS, and two-way messaging
- Integrations with Zapier, WooCommerce, Make, CRM, and marketing tools
- Where it doesn't
- No free plan
- Usage-based pricing varies by destination country
- Broad feature set may exceed the needs of simple SMS senders
SMSAPI fact sheet, pricing and score →
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