ShortlyLink review
A free beta link platform with targeting, attribution, fraud scoring, and developer access.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
ShortlyLink is a web-based URL shortener and link-management platform for performance marketers, media buyers, agencies, creators, and developers. It turns long campaign URLs into branded, trackable links with automatically generated or custom short codes. The product also supports link-in-bio pages, team collaboration, styled QR codes, and real-time click reporting with geographic, device, referrer, and UTM breakdowns.
According to the published offering, ShortlyLink is free during beta. Its feature set includes bulk import for up to 500 links, country-based redirects, weighted URL rotation, A/B testing, conversion and revenue tracking through postbacks and pixels, bot detection, and fraud scoring. Custom domains can be verified through DNS TXT records, while analytics retention is unlimited. Beta access is limited, so teams should consider whether the current access model fits their rollout plans.
The integration and developer layer is a central part of the product. ShortlyLink connects with Slack, Facebook Pixel, Google Analytics, TikTok Pixel, webhooks, and a public REST API. HMAC-signed webhooks support event delivery, while the API provides a route for developers to connect link management with other systems. Teams focused on campaign attribution, redirect experimentation, and measurable traffic sources should find the feature mix relevant. Organizations needing a broader platform footprint than web and API access, or a clearly defined paid-tier structure, should consider alternatives.
ShortlyLink pros and cons
- Where it wins
- Free beta plan includes targeting, testing, analytics, and attribution
- Bulk import supports up to 500 links with custom domains
- REST API, HMAC-signed webhooks, and major tracking integrations
- Where it doesn't
- Beta access is limited
- Custom domains require DNS TXT verification
- The listed platforms are web and API
ShortlyLink fact sheet, pricing and score →
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