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SerpMap review

#159 of 245 in SEO ToolsRank Tracking Software

A focused rank tracker for teams monitoring Google and Bing across markets.

3.0/10Editor score
SerpMap3.0 Visit SerpMap

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

SerpMap is a cloud-based SEO rank-tracking tool for solo SEOs, consultants, agencies, and in-house teams. It monitors keyword positions on Google and Bing across desktop and mobile devices, with country and language targeting. Competitor domain tracking, Google Search Console import, ranking history, alerts, team workspaces, and a read-only REST API make it suited to ongoing position monitoring rather than broad SEO research.

Its strongest fit is a focused tracking workflow. SerpMap records ranking history and charts, sends rank-change and top-10 alerts, and can deliver notifications through Slack. Google Search Console import connects existing query data to the tracking setup, while team workspaces with roles support shared access. The platform is available on the web and through its API, with integrations for Google Search Console, Slack, Google, and Bing. These features give agencies and in-house teams practical ways to monitor markets, competitors, and changes without moving beyond the rank-tracking brief.

Pricing is structured around weekly and daily checks. The published plans show Starter with Google and Bing tracking, Search Console import, REST API access, team workspaces, and roles. Starter daily checks are listed at $25 per month, billed monthly. Pro adds 20 projects and five competitors per project; its daily-check plan is listed at $84 per month, billed monthly. Daily checks cost more than weekly checks according to the pricing FAQ, and annual billing is also referenced. Choose SerpMap if rank visibility, competitor monitoring, alerts, and team access are the priority. Choose another SEO tool if keyword research, site audits, backlink analysis, or AI features are central requirements.

SerpMap pros and cons

  • Where it wins
    • Tracks Google and Bing rankings across desktop, mobile, countries, and languages
    • Includes competitor domains, Search Console import, alerts, Slack, and history
    • Provides team roles and a read-only REST API for shared workflows
  • Where it doesn't
    • Does not include keyword research or site audits
    • Does not include backlink analysis or AI features
    • Daily checks cost more than weekly checks

SerpMap fact sheet, pricing and score →

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