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SEO SpyGlass review

Freemium#15 of 29 in Backlink Analysis Tools

A feature-rich desktop backlink analyzer with a useful free tier and low annual entry price.

6.9/10Editor score
SEO SpyGlass6.9 Visit SEO SpyGlass

Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026

SEO SpyGlass is desktop software for backlink research and link-profile analysis. It is designed for website owners, SEO professionals, and agencies that need to discover backlinks, assess link quality, compare profiles, study competitor strategies, and audit potentially harmful links. It runs on Windows, macOS, and Linux, and connects with Google Analytics and Google Search Console. Its feature set is broad for a backlink-focused tool, covering anchor-text analysis, backlink history, new and lost link checks, scheduled checks, and link-building opportunity research.

The pricing structure gives smaller projects a low-commitment entry point. The Free plan costs $0 one time, supports unlimited websites, includes backlink history, and allows up to 1,100 backlinks per website. Professional costs $129 per year and adds unlimited backlinks, unlimited websites, backlink history, and backlink profile comparison for 6 websites. Enterprise costs $259 per year and includes the same unlimited backlink and website allowances, comparison for 11 websites, data export, and white-label HTML and PDF reports. A 7-day free trial is also available, while the published paid plans are annual.

SEO SpyGlass stands out through the depth of its backlink analysis: more than 50 quality factors, penalty-risk and harmful-link auditing, Domain Comparison, and Link Intersection for finding domains that link to competitors but not the analyzed site. Its reporting and export options also support agency workflows, particularly on Enterprise. Choose it if you want a desktop research environment with historical analysis, competitor comparison, and scheduled monitoring at a comparatively accessible annual price. It is less suitable for teams that require a browser-first platform or prefer subscription options other than annual billing.

Questions about SEO SpyGlass

Does SEO SpyGlass have a free plan? Yes, there is a free plan; paid plans start at $129/yr (Professional).

How much does SEO SpyGlass cost? SEO SpyGlass lists 2 paid plans; the lowest is Professional at $129/yr.

Is there a free trial of SEO SpyGlass? Yes: a 7-day free trial.

What does SEO SpyGlass run on? Windows, macOS and Linux. It runs as a desktop app.

What does SEO SpyGlass integrate with? 2 integrations: Google Analytics and Google Search Console.

SEO SpyGlass pros and cons

  • Where it wins
    • Analyzes more than 50 backlink quality factors
    • Covers history, new/lost links, comparison, and link intersection
    • Runs on Windows, macOS, and Linux with CSV, TSV, and XLSX export
  • Where it doesn't
    • Free edition is limited to 1,100 backlinks per website
    • Paid plans are billed annually
    • Desktop software may not suit browser-first workflows

SEO SpyGlass fact sheet, pricing and score →

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