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Sellfy review

A broad creator storefront with useful selling tools, but a $39 monthly entry price.

8.4/10Editor score
Sellfy8.4 Visit Sellfy

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Sellfy is a hosted ecommerce platform for creators and small businesses selling digital downloads, physical products, subscriptions, and print-on-demand merchandise. Its store builder includes templates and drag-and-drop customization, while embeddable buy buttons, product cards, and stores support selling through existing websites and other channels. Digital products receive secure file delivery, and payments can be processed through PayPal and Stripe. The platform runs on the web and includes custom domains, analytics, email marketing, and discount codes.

Pricing is structured across Starter, Business, and Premium plans, with monthly and annual billing. Starter costs $39 per month or $348 per year and includes unlimited products, the four supported product types, and 2,000 monthly email credits. Business costs $79 per month or $708 per year, adding cart abandonment, product upselling, affiliate marketing, and 10,000 monthly email credits. Premium costs $159 per month or $1,428 per year and adds priority support and 50,000 monthly email credits. A 14-day trial is available, but selling requires a paid plan. The pricing structure suits sellers who can justify a recurring storefront cost and need more than basic digital delivery.

Sellfy’s breadth is its main advantage: one store can combine downloads, subscriptions, physical goods, and print-on-demand items with marketing features and multiple selling surfaces. Integrations include Google Analytics, Zapier, webhooks, Twitter Ads, Facebook Ads, Google Merchant Center, and Wix. Business and Premium are the more relevant choices for sellers who need abandoned-cart recovery, upselling, or affiliate marketing, while Starter is the simpler entry point. Creators seeking one hosted system for varied products should consider Sellfy; those prioritizing a free plan or a lower-cost starting point should look elsewhere.

Sellfy pros and cons

  • Where it wins
    • Supports digital, physical, subscription, and print-on-demand products
    • Includes storefronts, embeds, email marketing, and discount codes
    • Offers cart recovery, upselling, affiliate marketing, and payment gateways
  • Where it doesn't
    • Starts at $39 per month and has no free plan
    • Starter has fewer marketing tools and lower email-credit limits
    • Sales require a paid plan after the 14-day trial

Sellfy fact sheet, pricing and score →

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