Rheo review
A focused toolkit for experimenting with iOS and Android user journeys.
Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Rheo is a mobile experimentation platform for designing, deploying, analyzing, and iterating on in-app journeys. It is aimed at indie developers, product teams, growth teams, and larger organizations working on onboarding, paywalls, win-back experiences, feedback prompts, or upsell flows. Its visual canvas supports screens, branches, paywalls, motion, and targeting rules, while clickable previews and branch testing help teams review journeys before publishing. The platform renders native experiences on iOS and Android through an SDK, with React Native listed in its platform support.
Rheo’s pricing covers a useful free entry point and progressively broader paid capabilities. The Indie plan is free and includes a visual flow builder, flow analytics, and customer intelligence. Grow costs $49.99 per month and adds translations, animations, an AI Assistant, and Partner Integrations. Scale costs $199 per month and adds change reviews and approvals, Priority Support, and Partner Integrations. Enterprise adds implementation support, SSO, and a custom SLA, without a listed price. This structure suits teams that want to explore flow design before committing, while approval workflows and support become more relevant as usage expands.
The product’s strongest fit is for teams that need more than static prototypes: Rheo combines flow versioning and publishing, traffic variants for A/B experiments, step-level funnel analytics, and over-the-air updates through its SDK. Integrations with RevenueCat, AppsFlyer, Adjust, and Superwall connect the experience layer with monetization and attribution workflows. Templates can accelerate common journeys, but the product remains focused on mobile app flows rather than broader product surfaces. Choose Rheo when mobile experimentation and journey optimization are central priorities; consider an alternative if you need a wider platform scope than iOS and Android-focused experiences.
Questions about Rheo
Does Rheo have a free plan? Yes: the Indie plan is free; paid plans start at $49.99/mo (Grow).
How much does Rheo cost? Rheo lists 2 paid plans; the lowest is Grow at $49.99/mo.
What does Rheo run on? iOS and Android. It runs in the cloud and as a mobile app.
What does Rheo integrate with? 4 integrations: RevenueCat, AppsFlyer, Adjust and Superwall.
Who is Rheo built for? Solo users, small businesses, mid-market companies and enterprises (our editorial estimate).
Rheo pros and cons
- Where it wins
- Visual builder supports branches, paywalls, motion, and targeting rules
- Branch testing, A/B experiments, and step-level funnel analytics
- Native iOS and Android rendering with over-the-air flow updates
- Where it doesn't
- Current platform focus is limited to iOS and Android app experiences
- Grow starts at $49.99 per month for translations and AI Assistant
- Enterprise pricing is not published in the available plan details
Rheo fact sheet, pricing and score →
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