Q Research Software review
Advanced Windows survey analysis with strong crosstabs, choice analysis, and reporting.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Q Research Software is a Windows desktop application for analyzing market research survey data. It is designed for researchers who need detailed quantitative analysis, repeatable reporting, and tools that extend beyond basic survey summaries. The software supports imports from SPSS, Triple S, Excel, IBM SPSS Data Model, and CSV files, then combines data structuring, statistical testing, crosstabs, segmentation, choice analysis, regression, text coding, visualization, and report exporting in one environment.
The licensing structure includes a Standard License and a Transferrable License. Both include software upgrades, technical support, online training through eLearning, and a license for one computer. The Transferrable License adds installation on multiple computers and support for Terminal Services. A 14-day trial is available, while ongoing access is paid. This makes Q a better fit for research teams that will use its broader analytical toolkit than for occasional users who only need basic tables or summaries.
Q’s strongest distinction is the depth of its survey analysis workflow. It supports banner tables, batch table generation, statistical testing based on question data types, latent class and K-means segmentation, choice-based conjoint, text coding, and several choice-analysis methods. R language integration and JavaScript-based variable creation add flexibility for specialized analysis, while exports to Microsoft Office formats and automatic report updates support recurring deliverables. The main trade-off is platform fit: Q is deployed on Windows, and Mac access requires Windows emulation or Boot Camp. Choose it for advanced, structured survey analysis on Windows; consider another option if native Mac access is essential or the project does not require this level of depth.
Q Research Software pros and cons
- Where it wins
- Choice analysis covers MaxDiff, logit, mixed logit, and latent class logit
- Exports to Excel, PowerPoint, Word, PDF, SPSS, CSV, and QPacks
- R integration and automatic report updates support repeatable workflows
- Where it doesn't
- Windows desktop deployment limits platform flexibility
- There is no free plan
- Advanced capabilities may exceed the needs of basic survey projects
Q Research Software fact sheet, pricing and score →
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