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Postable review

Freemium#2 of 24 in Postcard Maker Software

A web-based postcard service for personalized one-off and bulk mailings.

9.3/10Editor score
Postable9.3 Visit Postable

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Postable is a web-based card creation and mailing service for individuals and businesses. It supports folded cards, flat cards, and postcards, with drag-and-drop tools for adding uploaded PNG or JPEG images, text, stickers, and fonts. Customers can have cards printed, addressed, stamped, and mailed directly to recipients, or send blank cards to themselves. A free online address book, address collection form, scheduled cards, automated birthday and anniversary cards, and business mailing tools extend it beyond basic postcard design.

Pricing is usage-based, with options for occasional sending and larger orders. The free account and address book plan provides a free account and free online address book. A single card costs $5.99 per card, while orders of 2–19 cards cost $5.29 per card and orders of 20 or more cost $4.59 per card. The 500-postcard plan costs $2.24 per postcard and includes domestic postage. A 500-card plan with envelopes costs $3.29 per card and also includes domestic postage. This structure suits senders who want to pay as they send, while larger mailings receive lower per-card pricing.

Its strongest fit is direct-mail convenience combined with personalization. Postable can handle printing, addressing, stamping, and mailing, while spreadsheet or contact-list imports and Carbon Copy bulk messaging support business outreach. Individuals can use the address book and automated occasion cards for recurring personal mail. The tradeoff is that the service is web-based and pricing depends on quantity and card format, so it is less suited to buyers seeking a fixed subscription or a broader offline design application. Choose Postable for personal cards, scheduled occasions, or bulk postcard campaigns where mailing fulfillment matters; consider an alternative if native-app access or a non-mailing design workflow is the priority.

Postable pros and cons

  • Where it wins
    • Prints, addresses, stamps, and mails cards directly to recipients
    • Supports bulk contact imports and variable personalization
    • Free account and volume pricing support different mailing sizes
  • Where it doesn't
    • Available through the web rather than a native desktop or mobile app
    • One-card pricing is higher than volume postcard pricing
    • Domestic postage is included only in stated bulk pricing

Postable fact sheet, pricing and score →

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