Photta review
A multicategory try-on widget with analytics, API access, and seven commerce integrations.
Reviewed by iTechGuides Editors · Editorial team · Updated Nov 2026
Photta is an embedded virtual try-on widget for ecommerce stores. Shoppers upload a photo and receive an AI-generated preview of apparel and accessories on themselves. Its supported product types include apparel, jewelry, cosmetics, eyewear, and accessories, making it relevant for multicategory ecommerce teams. The widget runs on the web, installs with one script tag, and supports Shopify, WooCommerce, BigCommerce, Magento, Wix, Squarespace, and custom HTML sites. A preset model gallery and category filtering add options for shoppers who do not upload their own photo.
The product’s analytics and integration options are its clearest strengths. Product-level conversion analytics can help teams connect try-on activity with individual products, while configurable branding and button placement provide control over the widget’s presentation. For custom implementations, Photta offers a REST API for virtual try-on and related product-imaging workflows. Asynchronous generation and polling are also included, which suits workflows that need to request an image and check for its completion rather than wait for an immediate result. The published platform options cover both a ready-made ecommerce widget and API-based implementation, although no SDK is listed.
Pricing is structured across three monthly plans. Starter costs $49 per month and includes Photta branding. Growth costs $149 per month and removes the branding, while Enterprise costs $399 per month and adds priority support. A 14-day free trial is available, but there is no free plan. Photta is a fit for stores that want photo-upload try-on across several product categories, measurable product-level performance, and broad commerce-platform coverage. Teams needing a free tier, an SDK, or unbranded presentation at the entry price should look beyond Starter.
Questions about Photta
Does Photta have a free plan? No free plan is listed; paid plans start at $49/mo (Starter).
How much does Photta cost? Photta lists 3 paid plans; the lowest is Starter at $49/mo.
Is there a free trial of Photta? Yes: a 14-day free trial; no card is needed.
What does Photta run on? Web. It runs in the cloud and as a browser extension.
What does Photta integrate with? 7 integrations, including Shopify, WooCommerce, BigCommerce, Magento and Wix.
Who is Photta built for? Small businesses, mid-market companies and enterprises (our editorial estimate).
Photta pros and cons
- Where it wins
- Supports apparel, jewelry, cosmetics, eyewear, and accessories
- Product-level conversion analytics with category filtering
- REST API plus Shopify, WooCommerce, and five other integrations
- Where it doesn't
- No free plan; pricing starts at $49 per month
- Starter includes Photta branding
- No SDK is available
Photta fact sheet, pricing and score →
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