Murat Yilmaz Card Sorting review

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Murat Yilmaz Card Sorting is a browser-based tool for researchers organizing website pages, tasks or product categories. It suits solo practitioners and small or mid-market teams that need remote information-architecture studies without participant accounts. Researchers can create open sorts where participants name groups, closed sorts using predefined categories, or hybrid studies combining both approaches. Optional card randomization, required sorting of every card, consent text and response caps support different study designs.

The Free plan covers the full published feature set and requires no sign-up to create a study. Researchers share a participant link, and the plan sets no stated response limit; studies can be closed manually or with an optional cap. Results can be exported as CSV or JSON for further work. The web and cloud deployment make it accessible from a browser, while email is the listed support channel. This setup fits lightweight research operations that prefer a direct link over participant account management.

Its main analytical value is the combination of per-card agreement scores, a card-pair similarity matrix and an adjustable-cut dendrogram. Together, these views help compare how participants group cards and inspect patterns at different clustering thresholds. Participant-created category names are retained for open and hybrid studies, preserving qualitative context alongside quantitative summaries. Choose this tool when free remote card sorting and focused analysis are the priority. Teams seeking a broader UX-research suite, native platform options or support beyond email should consider a different category of product.

Murat Yilmaz Card Sorting pros and cons

• Where it wins
  • Supports open, closed and hybrid card-sort studies
  • Provides agreement scores, similarity matrices and dendrograms
  • Remote links and CSV/JSON export require no participant accounts
• Where it doesn't
  • Web-only deployment limits offline and native-app workflows
  • Email is the listed support channel
  • Analysis is focused on card-sorting studies rather than broader UX research

Murat Yilmaz Card Sorting fact sheet, pricing and score →

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Last updated 21 Oct 2026 · How we research and update