Local Viking review
A broad local SEO workspace for managing profiles, rankings, reviews, and reporting.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Local Viking is software for agencies and businesses managing Google Business Profiles across multiple locations. Its scope combines profile and location management with post scheduling, review and Q&A workflows, image upload scheduling, insights, reporting, and local keyword tracking. Rankings can be monitored across Google Maps and organic results on desktop and mobile, while GeoGrid reports show local visibility. The platform is also available through web, iOS, Android, and API access, making it suited to teams coordinating several locations or client profiles.
The strongest fit is for organizations that want Google Business Profile operations and local rank tracking in the same workspace. Google Business Profile, Google Places API, and Google Looker Studio integrations support a Google-centered workflow, while scheduled reporting and API access for location and GeoGrid data add options for agencies and connected applications. Review management includes AI-generated replies, and the platform also supports competitor tracking. These capabilities give Local Viking breadth within local search and profile management without requiring separate tools for every recurring GBP task.
Local Viking is less suitable for teams seeking a wider SEO platform or a citation-management system, since its feature set is centered on Google profiles, local rankings, and visibility reporting. Single-location businesses may also find its multi-location orientation broader than necessary. It should appeal most to agencies and multi-location operators that need coordinated GBP updates, local performance monitoring, and reporting across Maps and organic results. Teams focused on general website SEO, citation management, or a narrowly scoped profile task should consider a more specialized alternative.
Local Viking pros and cons
- Where it wins
- Tracks Maps, organic rankings, and GeoGrid visibility
- Combines GBP management, reviews, posts, and image scheduling
- Offers reporting, API access, mobile apps, and Google integrations
- Where it doesn't
- Focused on Google Business Profiles rather than broader SEO workflows
- Does not include citation management
- Its many local features may exceed the needs of single-location teams
Local Viking fact sheet, pricing and score →
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