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LinkLab review

Freemium#87 of 154 in URL Shorteners

A low-cost link manager with analytics, QR exports, APIs, and team features.

3.0/10Editor score
LinkLab3.0 Visit LinkLab

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

LinkLab is a web-based URL shortener and link management platform for marketers, developers, agencies, e-commerce brands, and operations teams. It creates short links with custom aliases, supports branded links and custom domains, generates QR-code-ready links, and provides click analytics. The platform is available through the web and API, with features aimed at teams managing campaigns, shared links, and programmatic workflows.

Pricing spans seven named plans. Free costs INR 0 per month and includes short links, basic analytics, QR exports, and community support. Starter costs INR 99 per month with short links, basic analytics, and QR exports. Launch costs INR 399 and adds custom domains, advanced analytics, a UTM builder, and CSV exports. Growth costs INR 799 and adds team collaboration, custom domains, API access, and webhook access. Scale costs INR 2399 and adds A/B testing, priority support, and custom domains. Pro costs INR 6499 and adds SSO, audit logs, and an SLA. Enterprise includes unlimited links, unlimited tracked clicks, white-labeling, dedicated support, and a custom SLA.

The standout capability is the combination of detailed click analytics and programmatic link management. Analytics cover countries, devices, browsers, referrers, and traffic trends, while the REST API supports link creation and analytics retrieval. Bulk link creation, UTM parameters, CSV exports, shared workspaces, and team permissions broaden its usefulness beyond basic shortening. LinkLab suits teams that want branded links, QR workflows, and campaign reporting at INR-based monthly pricing. Buyers needing integrations or verified geo targeting should compare alternatives that make those capabilities central to their offering.

LinkLab pros and cons

  • Where it wins
    • Free plan plus INR 99 monthly Starter tier
    • Analytics cover countries, devices, browsers, referrers, and trends
    • API, bulk workflows, QR exports, and UTM support
  • Where it doesn't
    • Advanced analytics and UTM tools start at INR 399 monthly
    • Team collaboration and API access start at INR 799 monthly
    • SSO, audit logs, and SLA are reserved for the Pro plan

LinkLab fact sheet, pricing and score →

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