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IONOS Online Store review

#30 of 278 in Ecommerce Platforms

Affordable hosted ecommerce plans with multichannel selling and practical store management.

6.2/10Editor score
IONOS Online Store6.2 Visit IONOS

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

IONOS Online Store is a hosted ecommerce website builder for entrepreneurs, small businesses, and growing retailers. It combines AI-assisted website generation with templates, product and order management, payment methods, shipping options, abandoned-cart recovery, and social selling. The service supports physical products, digital goods, services, and multichannel sales through web, iOS, and Android access. It is aimed at businesses that want a hosted store without programming or design expertise.

Pricing starts at $26 per month for Starter, which supports up to 500 physical products and includes integrated payment and shipping methods plus Facebook and Instagram selling. Plus costs $32 per month and raises the limit to 5,000 items, adds digital products up to 1 GB each, and includes Google Ads and Google Shopping. Pro costs $34 per month, supports up to 10,000 items, adds mobile shop management, wish lists, and product filters. Expert costs $44 per month and adds unlimited items, digital products up to 10 GB each, marketplace functionality, and B2B functionality. The listed prices are the ongoing amounts after the first-year term.

IONOS Online Store fits sellers that need core commerce operations and several sales channels in one hosted product. Integrations include Amazon, eBay, Google Shopping, Facebook, Instagram, TikTok, Google Ads, and Google Analytics, while the platform includes no transaction fee. Digital product support, abandoned-cart recovery, and mobile management broaden its use beyond a basic catalog. Businesses needing deeper feature breadth or a wider integration ecosystem should consider an alternative; smaller retailers seeking straightforward hosted selling and affordable paid tiers are the stronger fit.

IONOS Online Store pros and cons

  • Where it wins
    • Plans include payments, shipping, recovery, and social selling
    • Supports physical products, digital goods, and marketplace sales
    • Mobile shop management is available on the Pro plan
  • Where it doesn't
    • Feature depth and integration breadth trail category leaders
    • The free plan is not available
    • Advanced B2B and marketplace capabilities start on Expert

IONOS Online Store fact sheet, pricing and score →

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