Influee review
A managed creator marketplace with escrow, approvals, usage rights, and campaign tracking.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Influee is a cloud-based UGC and influencer marketing platform for ecommerce brands that need managed creator campaigns. Its marketplace connects brands with vetted creators, while campaign tools cover briefs, video-type filters, script support, applications, content review, approvals, revisions, payments, usage rights, and performance tracking. Supported content formats include raw assets, ready-to-publish video, unboxing, testimonial, interview, talking head, podcast ads, voice-over, TikTok ads, Facebook ads, Instagram Reels, and YouTube Shorts. It is suited to teams coordinating creator work across multiple markets rather than brands looking only for a simple content file exchange.
Pricing is subscription-based, with no free plan or free trial. Starter costs £199 per month and supports up to 10 creator collaborations monthly; Basic costs £449 per month for up to 25; and Pro costs £849 per month for up to 50. Each listed tier includes unlimited content per collaboration, content usage rights for all content, final approval with unlimited revisions, and a 10% payment marketplace fee. Enterprise offers a custom number of creator collaborations per month. Creator payments are separate from the subscription, so campaign budgets need to account for both the collaboration spend and marketplace fee. The site also describes a first-month refund condition if no suitable creator collaboration begins.
Influee’s strongest fit is a campaign process that needs control before publication and a clear payment workflow. Brands can review content, request unlimited revisions, manage escrow and invoices, and analyze audience quality and fake-follower signals. Promo-code and UTM-based tracking extends measurement to posts, stories, traffic, conversions, and revenue. Integrations include Claude, Notion, Shopify, Motion, AdManage, and Meta, while Influee Agent adds MCP integrations. Choose Influee when marketplace sourcing and managed approvals matter; consider another option if you need a free entry tier, mobile access, or a workflow without a separate marketplace fee.
Influee pros and cons
- Where it wins
- Vetted creator marketplace with briefs, applications, and script support
- Escrow, invoices, payments, usage rights, and unlimited revisions
- UTM and promo-code tracking with audience-quality analysis
- Where it doesn't
- No free plan or free trial; subscriptions start at £199 monthly
- Creator payments are separate and include a 10% marketplace fee
- Web-only access may not suit teams seeking native mobile workflows
Influee fact sheet, pricing and score →
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