Impulse review
A mobile brain-training app pairing daily exercises with tests and progress tracking.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Impulse is a consumer brain-training app for people who want short cognitive exercises alongside self-discovery tests. Its personalized daily plans cover memory, processing speed, attention, mental math, and problem-solving. The app also includes IQ and cognitive-strength tests, personality and emotional-intelligence assessments, and recommendations. iOS and Android availability and offline access make it suited to mobile users who want exercises available across several cognitive areas.
Its scope is broader than a set of memory drills: users can work on attention and focus, try reasoning and problem-solving games, and take different kinds of assessments. Progress features include performance trends, insights, streaks, and reports, providing ways to review activity over time. This breadth may suit someone looking for variety in a daily routine; someone seeking a narrow program focused on one skill may prefer a more specialized option.
Impulse uses a freemium model with a free plan and a three-day trial for subscriptions. Subscription fees vary and appear in the app before purchase, rather than as one universally applicable price. That makes it important to check the offer shown in the app and decide whether the paid features fit before subscribing; three days is a limited period for judging longer-term value. The product is a reasonable fit for solo mobile users interested in varied exercises, tests, and progress tracking. People who want to compare clear published subscription tiers or assess a paid plan over a longer trial may want to consider alternatives.
Impulse pros and cons
- Where it wins
- Personalized daily plans span memory, attention, processing speed, and reasoning.
- Includes mental math, problem-solving games, and self-discovery tests.
- Tracks performance trends, streaks, and progress reports, with offline access.
- Where it doesn't
- The three-day trial offers a short window to assess paid-plan value.
- Subscription prices are shown in-app, so costs vary by offer.
- Available on iOS and Android, with email as the listed support channel.
Impulse fact sheet, pricing and score →
Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. How we rank.
Last updated · How we research and update