Gravito CMP review
An enterprise CMP for publishers managing consent across regions, domains, and platforms.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Gravito CMP is an enterprise-focused consent management platform for publishers, retailers, and technology providers. It combines configurable consent banners, a privacy preference center, cookie scanning and classification, vendor management, consent storage, geographic rules, and consent analytics. Its multi-domain and multi-region positioning makes it a fit for organizations that need structured consent operations across EEA and US audiences, rather than a basic banner for a single site.
Pricing is organized around market coverage and consent framework requirements. Standard costs €150 per month and includes cookie categories plus silent handling outside the EEA and consent inside the EEA. Publisher costs €250 per month and adds TCF 2.3 or GPP 1.1 support for a single market, either an EEA or US audience. Global Publisher costs €500 per month and includes both TCF 2.3 and GPP 1.1, EEA and US optimization, and full optimization for both markets. The pricing model is paid, with volume-based pricing and a separately scoped one-time implementation fee.
Gravito CMP connects with Google Consent Mode, Google Tag Manager, WordPress, Microsoft UET, and Matomo, while SDK and server-side API integrations extend its deployment options to mobile webviews and broader application environments. Advanced Google Consent Mode is enabled by default in the documented configuration, and auto-blocking, consent logs, geo-targeting, and vendor controls support detailed governance. Data is processed and stored in the European Union. Publishers needing reporting, regional rules, and framework support should consider Gravito CMP; smaller sites seeking a free or simpler consent tool may find its paid, implementation-oriented structure less suitable.
Gravito CMP pros and cons
- Where it wins
- Cookie scanning, classification, consent logs, and reporting
- Geographic targeting with IAB TCF and Google Consent Mode v2
- Deployments through GTM, WordPress, SDKs, and server-side APIs
- Where it doesn't
- Starts at €150 per month with no free plan
- Implementation fee is separately scoped
- Global market coverage requires the €500 monthly plan
Gravito CMP fact sheet, pricing and score →
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