GoThru review
A flexible option for creating, hosting, and publishing panorama-based virtual tours.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
GoThru is a 360-degree imaging platform for photographers, real estate professionals, businesses, and agencies. It connects panoramic images into navigable tours, publishes tours to Google Street View, and creates hosted enhanced virtual tours. Its workflow also covers hotspots, menus, maps, floor maps, embeddable experiences, panorama processing, video creation, statistics, and VR viewing through GoThru Navigator. With web, iOS, and Android access, it suits creators who need more than a simple panorama viewer and want to publish tours across Google and their own websites.
Pricing is structured around a free Pay As You Go option and three monthly plans. Pay As You Go lets users publish tours with four images or fewer for free and pay for additional services as needed. Basic costs $15 per month and adds panorama processing tools, while hosted-tour options are available as paid services. Pro costs $34 per month for photographers growing their business and includes Google Street View publishing, hosted enhanced tours, and live video chat with screen sharing. Agency costs $75 per month and adds extra space, advanced features, Google Street View publishing, hosted enhanced tours, and a white-label domain.
GoThru’s main strength is breadth within a panorama-focused workflow. Users can import images from Google Drive and Dropbox, apply AI-assisted panorama linking, create walkthrough and 360-degree videos, and generate embed code for websites. Integrations with Google Street View and WordPress extend its publishing options, while hotspots, floor maps, and statistics support more structured tour experiences. It is a strong fit for budget-conscious Google Street View creators and growing photography businesses. Organizations needing free publishing beyond four images, or hosted tours without moving into paid services, should consider the plan requirements before choosing it.
GoThru pros and cons
- Where it wins
- Free pay-as-you-go publishing for tours with four images or fewer
- Connects tours with hotspots, maps, floor maps, embeds, and menus
- Supports Google Street View, Drive, Dropbox, WordPress, and VR viewing
- Where it doesn't
- Free publishing is limited to tours with four images or fewer
- Hosted-tour options on Basic are available as paid services
- Advanced agency features require the $75-per-month Agency plan
GoThru fact sheet, pricing and score →
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