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GBPly review

#73 of 98 in Local SEO SoftwareGoogle Business Profile Management Software

A profile-focused local SEO tool pairing Google Business Profile operations with rank and review workflows.

3.0/10Editor score
GBPly3.0 Visit GBPly

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

GBPly centers local SEO work on Google Business Profiles, connecting through OAuth to manage profiles across Google accounts. Its toolkit brings profile management together with geo-grid Google Maps rank tracking, reviews, scheduled posts, Q&A content, reporting, and competitor analysis. That makes it most relevant to businesses and agencies whose local visibility work revolves around GBP operations and review campaigns, rather than teams seeking a broad local SEO suite.

The Business plan costs $39 per profile per month or $399 per profile per year, and includes GBP Expert, Rank Tracker, Rank Replay, review management with AI responses, review collection campaigns, and AI content and post scheduling. Business x10 costs $199 per month or $1,999 per year for 10 Google Business Profiles; its listed features include Profile Guard. Agency is $69 per profile monthly or $690 annually, adding a white-label client portal and custom email and SMS connectors. Agency x10 costs $349 monthly or $3,490 annually for 10 profiles, with client reports, lead-finder presentations, and reminders. A 14-day free trial and 14-day money-back guarantee are listed. Rank Tracker and Industry & Competitor Analysis use monthly credits, with additional credits sold separately, so those workflows may affect the effective cost.

Geo-grid tracking, Rank Replay, and performance reports covering views, searches, calls, directions, and website clicks give profile-centric teams ways to monitor local visibility and engagement. Profile Guard monitors changes and can revert them, while review campaigns and AI-generated replies support reputation workflows. Agency features include role-based workspace access and a client portal; email and messaging connectors include Gmail, Microsoft 365, Twilio, and others. The trade-off is that GBPly is concentrated on profile work: businesses needing citation management or location-page tools should consider alternatives. It is a fit for teams prioritizing Google profiles, rankings, and reviews, not buyers seeking a wider local SEO toolkit.

GBPly pros and cons

  • Where it wins
    • Tracks Google Maps rankings with geo-grid views and Rank Replay.
    • Combines review management, collection campaigns, and AI replies.
    • Agencies get a white-label client portal and client reporting.
  • Where it doesn't
    • No free plan; the monthly entry price is $39 per profile.
    • Rank tracking and competitor analysis draw on monthly credits.
    • The focus is Google Business Profiles rather than broader local SEO.

GBPly fact sheet, pricing and score →

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