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FitConsent review

Freemium#47 of 124 in Cookie Consent Management Platforms

A multilingual consent platform with strong blocking and targeting, but no IAB TCF support.

5.3/10Editor score
FitConsent5.3 Visit FitConsent

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

FitConsent is a cloud-based cookie consent management platform for website owners, agencies, and businesses that need customizable banners, geographic consent rules, script blocking, consent records, and integrations with Google and Microsoft technologies. It supports direct embedding, Google Tag Manager, WordPress, and Shopify deployments. Its feature set covers Google Consent Mode V2, Microsoft UET signaling, consent analytics, cookie declarations, multilingual content, AI-assisted optimization, and exportable consent records. It is particularly suited to small websites that need multilingual consent experiences and jurisdiction-aware controls.

The published plans range from a free Hobby option to Business at $90 per website per month. Hobby includes Google Consent Mode V2, basic banner customization, and 1 language. Lite costs $13 per website per month and adds unlimited languages, geo-targeting, advanced colors and fonts, an embeddable cookie declaration, and removal of Powered by branding. Pro costs $17 and adds AI-powered optimization, detailed analytics and export, Global Privacy Control, subdomain support, and up to 3 domains per site. Pro Plus costs $35, Pro Large $63, and Business $90; these tiers add regional domain aliases, daily cookie scans, priority support, custom integrations, dedicated support, and SLA guarantees. Lite and Pro also show annual billing options and a 14-day free trial.

FitConsent fits websites working with Google Tag Manager, Google Consent Mode V2, Microsoft UET, Microsoft Clarity, Google Site Kit, WordPress, Shopify, and WP Consent API. Its automatic blocking, geographic context in consent records, banner versioning, and support for 100+ languages on Lite and above give it useful breadth for multilingual sites. The main boundary is its lack of IAB TCF support, which makes it less suitable for teams that require that framework. Choose FitConsent for flexible multilingual banners, regional behavior, and Google- and Microsoft-oriented integrations; choose an alternative when IAB TCF is a requirement.

FitConsent pros and cons

  • Where it wins
    • Supports 100+ languages on Lite and higher plans
    • Blocks non-essential scripts before consent
    • Provides geo-targeting and timestamped consent records
  • Where it doesn't
    • Does not use IAB TCF
    • Higher tiers are needed for analytics and daily scans
    • Domain and website allowances vary by plan

FitConsent fact sheet, pricing and score →

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