FavSEO review
Affordable core SEO tools for established Shopify and BigCommerce stores.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
FavSEO is an ecommerce SEO app for Shopify and BigCommerce stores. It helps store owners edit and audit product, category, and page title tags and meta descriptions, while also providing keyword suggestions, rank tracking, sitemap submission, duplicate detection, and crawl-error identification. The product is suited to established stores that need practical controls for ongoing SEO maintenance rather than a broad marketing suite. Its 2005 founding year also gives it a long operating history among broadly focused options in this category.
The free Standard plan provides a useful starting point for core SEO work, including the Fav Editor, Home Page SEO Score, Page Speed information, and Keyword Suggestor. Premium adds the Fav Editor with SEO Score, Bulk Editor, and Sub Users Access, while retaining the Standard plan features. That makes the paid tier more relevant for stores managing larger catalogs or delegating SEO work across a team. The product’s free entry point suits stores that want to improve metadata and review key SEO signals before committing to additional capabilities.
FavSEO also covers several monitoring and safeguard tasks that matter during routine store changes. Users can track keyword rankings, submit sitemaps, identify duplicate titles and meta descriptions, review crawling errors, and create restore points for SEO settings. Connections to Google Analytics and Google Search Console support a broader measurement workflow. The focus remains on ecommerce SEO editing and monitoring, so stores seeking a wider SEO research, content, or campaign platform may prefer an alternative. Shopify and BigCommerce merchants looking for focused metadata management and store-level SEO checks should find the feature mix more closely aligned with their needs.
FavSEO pros and cons
- Where it wins
- Free plan includes audits, metadata editing, and keyword suggestions
- Bulk editing, rank tracking, and sitemap submission support store maintenance
- Works with Shopify and BigCommerce, plus Google Analytics and Search Console
- Where it doesn't
- Premium features are concentrated in the paid tier
- Web access only; no native desktop or mobile platform is listed
- Advanced SEO needs may exceed its focused ecommerce feature set
FavSEO fact sheet, pricing and score →
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