EZ Texting review
A broad SMS toolkit covering campaigns, automation, segmentation, and two-way messaging.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
EZ Texting is web-based SMS marketing software for businesses and organizations that need more than one-way bulk messages. It supports SMS and MMS campaigns, two-way conversations, contact imports, audience groups, scheduling, automated workflows, keywords, QR codes, embedded signup forms, analytics, and API access. Its browser-based design avoids installation, while a 14-day trial provides full feature access. This makes it a fit for growing businesses building acquisition, promotional, and customer messaging programs in one platform.
Pricing is organized around contact capacity and messaging needs. Launch supports up to 500 contacts, includes 500 monthly credits, one user, and a local textable number. It costs $25 per month with monthly billing or $20 per month billed annually, with the annual option providing 6,000 yearly credits. Boost covers 500–2,000 contacts and adds a local high-volume number; it costs $75 monthly or $60 per month billed annually. Scale covers 2,000–50,000 contacts, includes a local high-volume, high-speed number, and offers an onboarding specialist at $125 monthly or $100 per month billed annually. Enterprise supports 50,000+ contacts, 200,000 monthly credits, a dedicated short code, a dedicated success manager, and priority support for $3,000 per month. Launch is subject to a telecom fee, while Boost waives that fee.
The product’s breadth is its main differentiator. Consent collection, disclosures, opt-outs, and identity verification support compliance workflows, while delivery, click, response, and opt-out reporting helps teams assess campaign activity. Integrations with HubSpot, Zapier, Squarespace, Mailchimp, and Constant Contact extend its fit within common marketing stacks, and programmable SMS with webhooks supports custom applications. Choose EZ Texting if you need campaigns, inbound messaging, automation, acquisition tools, and reporting together. A simpler texting requirement may not justify its broader tier structure.
EZ Texting pros and cons
- Where it wins
- Bulk SMS, MMS, two-way texting, and shared inbox support
- Workflows, segmentation, scheduling, keywords, QR codes, and signup forms
- API access plus integrations with HubSpot, Zapier, and Mailchimp
- Where it doesn't
- No free plan is available
- The lowest annual price requires annual billing
- Enterprise pricing is $3,000 per month
EZ Texting fact sheet, pricing and score →
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