Cartum review
A budget-friendly hosted store builder with useful B2B features and a web-only platform.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Cartum is a hosted ecommerce platform for retailers, wholesalers, and businesses selling physical or downloadable products. It combines online-store creation and management with responsive storefronts, product catalogs, variants, filters, inventory management, checkout, online payments, discounts, SEO tools, analytics, and digital downloads. Its B2B focus adds wholesale pricing, customer groups, price types, wholesale accounts, and a B2B API, making it relevant for stores serving both direct customers and business buyers.
Pricing is structured across Basic, Standard, Pro, and B2B tiers, with monthly and annually billed options. Basic costs €9 per month monthly or €7 per month annually and includes payment services, promotions, multiple languages and currencies, catalog imports and exports, analytics, and SEO. Standard costs €29 monthly or €23 annually, adding up to 20,000 products, digital products, and Google Shopping and Facebook feeds. Pro costs €59 monthly or €47 annually, raising the catalog limit to 50,000 products and adding quantity-based wholesale prices and an API. B2B costs €119 monthly or €95 annually and adds price types, customer groups, a wholesale account, and a B2B API. A seven-day free trial is available.
Cartum fits stores that want hosted infrastructure with built-in ecommerce operations and a defined path toward wholesale selling. Its integrations include Zapier, PayPal, Stripe, PayU, Przelewy24, Nexi, Paynet, Google Merchant Center, Meta/Facebook, email marketing services, CRM tools, and Google Docs. The platform also lists hosting, updates, monitoring, and support, with 24/7 monitoring and customer responses listed as 9:00–18:00. Choose Cartum for practical storefront, catalog, payment, digital-product, and B2B capabilities at a relatively low entry price. Consider another platform if a broader integration ecosystem or a non-web platform is essential.
Cartum pros and cons
- Where it wins
- B2B pricing, customer groups, wholesale accounts, and B2B API
- Product variants, catalog imports and exports, checkout, and promotions
- Digital products, abandoned-cart emails, SEO, analytics, and payment integrations
- Where it doesn't
- The platform is available on the web only
- Integrations are less extensive than broader ecommerce ecosystems
- No permanent free plan; the free trial lasts seven days
Cartum fact sheet, pricing and score →
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