99minds Referral review
A flexible referral platform for omnichannel retailers with broad commerce integrations.
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
99minds Referral is referral marketing software for ecommerce and retail businesses that want to run customer referral campaigns across online stores, physical retail, and marketing channels. It creates unique referral links and configurable codes, tracks shares and conversions, and supports rewards such as loyalty points, store credit, percentage discounts, and gift cards. Its web and API availability, browser-extension deployment, and fit across small, mid-market, and enterprise organizations make it suitable for retailers with varied operating models.
The plan structure ranges from a Free tier to Enterprise. Free includes 50 monthly transactions, 1 campaign, and 1 integration. Basic costs $49 per month and adds 800 free monthly transactions, 3 integrations, and 1 automation workflow. Pro costs $99 per month and includes 1,500 free monthly transactions, 4 integrations, 5 automation workflows, and 3 stores. Ultra costs $199 per month with 3,000 free monthly transactions, unlimited integrations, a Referral Program, 10 automation workflows, and 5 stores. Premium costs $499 per month and raises the allowance to 10,000 free monthly transactions, with unlimited workflows and 10 stores. Enterprise provides custom monthly transactions and custom stores.
Platform fit is a central strength. Integrations include Shopify, Shopify Plus, BigCommerce, WooCommerce, Salesforce Commerce Cloud, several POS systems, Klaviyo, Omnisend, HubSpot, and Mailchimp. Retailers can promote programs through onsite widgets, email campaigns, SMS, and social sharing, while workflow triggers and fraud controls help govern reward eligibility. Support channels include email, chat, phone, ticket, and documentation, and the product lists GDPR compliance. Choose 99minds Referral when omnichannel connections and configurable rewards matter most; consider alternatives if you need the Referral Program on a lower tier or prefer a longer-established product.
99minds Referral pros and cons
- Where it wins
- Supports links, codes, widgets, social, email, SMS, and messaging
- Offers workflow-based rewards with multiple payout options
- Connects with commerce, POS, CRM, and marketing platforms
- Where it doesn't
- Referral Program is limited to Ultra, Premium, and Enterprise plans
- The Free plan supports only 50 monthly transactions and 1 integration
- Founded in 2019, it has less operating history than older alternatives
99minds Referral fact sheet, pricing and score →
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