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To turn an LG TV off completely rather than leave it in standby, disable Quick Start+ (called Q Start+ on some older models), then press the remote’s Power button as usual. Quick Start+ keeps supported TVs in standby so they can start faster. The setting and its menu location vary by model and webOS version.

Turn off Quick Start+

With the TV on, open Settings and look for Quick Start+ or Q Start+. LG lists different paths for different software generations, so use the path that matches your TV:

  • 2021 and later, webOS 6.0 and later: All Settings → General → Devices → TV Management → Quick Start+ → Disable.
  • Some 2023 and later versions: All Settings → General → System → Additional Settings → Quick Start+.
  • 2020, webOS 5.0: All Settings → General → Additional Settings → Quick Start+.
  • Older models: Look under General or Additional Settings for Q Start+ or Quick Start+.

These are example paths, not a universal menu map. If your labels differ, consult the user guide for your exact model or the TV’s built-in guide. LG’s model-specific guidance is available at LG Support.

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Switch the TV off normally

After disabling Quick Start+, press Power on the remote. LG says this allows the TV to turn off completely instead of remaining in standby. You do not need to unplug it for routine shutdown.

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What changes when Quick Start+ is disabled?

Setting What happens after you press Power Trade-off
Quick Start+ enabled The TV remains in standby so it can start quickly later. Quick startup is available; LG warns standby may increase energy consumption, but does not quantify it in the cited support information.
Quick Start+ disabled LG says the TV can turn off completely. The quick-start behavior is unavailable.

When should you unplug the TV?

Unplugging is not the regular way to turn an LG TV off. LG documents a specific power cycle for a memory or app troubleshooting scenario: unplug the power cord, wait 10 minutes, then reconnect it. Use that procedure for troubleshooting rather than as a daily shutdown method. See LG’s support guidance for help with your model and issue.

If the setting is missing

Quick Start+ availability and menu placement depend on the model and software generation. Search the exact model’s user guide for “Quick Start+” or “Q Start+”; LG also recommends the model guide or built-in guide when menu sequences differ. Do not assume that a missing setting means the TV is broken.

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