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Alinea Analytics estimates that Gears of War: E-Day has generated about $37 million in revenue since launch, while 1.7 million people accessed it through Xbox Game Pass. Those are third-party estimates, not figures confirmed by Microsoft or Xbox. The Game Pass number measures access, not copies sold.
What the reported figures say
Alinea Analytics estimates that the game sold 230,000 copies across the October 1 early-access period and October 6 full launch. Its estimate divides sales into 168,000 copies on Steam and 62,000 on Xbox console and PC. Alinea also estimates 1.7 million Game Pass accesses and 722,000 paid Premium upgrades. These are separate measures: accessing the game through a subscription is not the same as buying a copy, and the upgrade is a separate payment. Alinea Analytics’ report provides the estimates.
| # | Preview | Product | Price | |
|---|---|---|---|---|
| 1 |
|
Gears of War: E-Day | Standard Edition | XBOX Series X | $69.00 | Buy on Amazon |
| 2 |
|
Gears of War E-Day | Premium Edition | XBOX Series X|S and Windows Digital | $99.99 | Buy on Amazon |
| 3 |
|
Gears of War 3 (Renewed) | $14.17 | Buy on Amazon |
| 4 |
![Xbox One - Gears Of War 5 - [PAL EU - NO NTSC]](https://m.media-amazon.com/images/I/51duB8cYpdL._SL160_.jpg)
|
Xbox One - Gears Of War 5 - [PAL EU - NO NTSC] | $16.97 | Buy on Amazon |
| 5 |
|
Gears of War 3 | $3.81 | Buy on Amazon |
| Measure | Alinea Analytics estimate |
|---|---|
| Copies sold | 230,000 total: 168,000 on Steam and 62,000 on Xbox console and PC |
| Game Pass access | 1.7 million people |
| Premium upgrades | 722,000 |
| Total revenue | About $37 million: roughly $26 million on Xbox and $11 million on Steam |
All figures in the table are Alinea Analytics estimates published in 2026, not official or audited disclosures. Alinea’s estimates may change.
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Alinea Analytics estimates total revenue at approximately $37 million, comprising roughly $26 million on Xbox and $11 million on Steam. The estimate is not an Xbox-reported revenue total. The available figures also do not establish how much revenue, if any, came from Game Pass subscriptions rather than game purchases or upgrades.
#1 Best Overall
- AN ORIGIN STORY BEGINS — Fight alongside Marcus Fenix and Dom Santiago in the gripping origin story of Emergence Day, as the Locust Horde erupts from below.
- A DARKER, GRITTIER THREAT — Face reimagined enemies and a terrifying underground invasion that restores the fear, dread, and intensity at the heart of the Gears of War series.
- MULTIPLAYER EVOLVED — Battle in Horde Siege for large‑scale PvE action or prove your skill in refined Versus PvP with greater precision and competitive depth.
- CLASSIC COMBAT, MODERNIZED — Experience signature cover‑based gameplay enhanced with updated movement, traversal, and controls that feel like Gears while playing like something new.
- CO‑OP YOUR WAY — Play online with up to four players across Campaign, Horde Siege, and Versus, or team up locally with 2‑player split‑screen co‑op on console.
How many copies has it sold?
Alinea Analytics estimates 230,000 copies sold since early access began October 1, 2026, and the worldwide launch followed on October 6. Its estimate assigns 168,000 copies to Steam and 62,000 to Xbox console and PC. Xbox’s launch announcement confirms those dates and that the game released on Xbox Series X|S, Windows PC, and Steam, but does not confirm Alinea’s sales estimates. Xbox Wire’s October 1 launch announcement describes the rollout.
What does 1.7 million Game Pass accesses mean?
Alinea Analytics estimates that 1.7 million people accessed the game through Game Pass. This does not mean 1.7 million copies were sold, nor does it show how many subscribers would have purchased the game without the subscription. That counterfactual is not measured by the estimate.
Rank #2
- PREMIUM EDITION — Includes Bravo Squad Signature Weapon Pack, five Seasonal Customization Packs starting with the Emergence Pack, plus 1,000 Iron to unlock additional in‑game content.
- AN ORIGIN STORY BEGINS — Fight alongside Marcus Fenix and Dom Santiago in the gripping origin story of Emergence Day, as the Locust Horde erupts from below.
- A DARKER, GRITTIER THREAT — Face reimagined enemies and a terrifying underground invasion that restores the fear, dread, and intensity at the heart of the Gears of War series.
- MULTIPLAYER EVOLVED — Battle in Horde Siege for large‑scale PvE action or prove your skill in refined Versus PvP with greater precision and competitive depth.
- CLASSIC COMBAT, MODERNIZED — Experience signature cover‑based gameplay enhanced with updated movement, traversal, and controls that feel like Gears while playing like something new.
Xbox confirms that Gears of War: E-Day is included with Game Pass at launch, but the official launch material does not validate Alinea’s estimates of Game Pass access, paid upgrades, sales, or revenue. Mike Crump, Studio Head at The Coalition, said in Xbox’s October 1, 2026 announcement: “Early Access for Gears of War: E-Day is live worldwide beginning today, October 1 at 8:00 a.m. PT / 15:00 UTC. The game launches worldwide on October 6 at 8:00 a.m. PT / 15:00 UTC.”
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What is the $30 Premium upgrade?
The Xbox US Store lists the Premium Edition upgrade for $30.00 and describes it as including up to five days of early access and in-game content. The store terms require either the base game or an Xbox Game Pass Ultimate membership. This is the listed US store price; it is distinct from buying the base game and is not evidence that every upgrade was sold at that price. See the Xbox Store listing.
Quick Recap
Best Value
- This item does not work outside US. We cannot guarantee compatibility. You can contact the call center for more information on compatibility.
- Enthralling cinematic story. Experience the epic finale to the Gears of War trilogy
- Unparalleled gameplay
- One of the definitive multiplayer experiences on Xbox LIVE
- Gears of War 3 pushes the envelope for stunning visuals on Xbox 360
Rank #3
- Disc only. Original case and manual not included. Will come packaged in a generic case.
- This renewed game has been cleaned, tested, and shows minimal wear.
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
