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To change a product page URL in manual mode, open SEO Settings in the editor, choose Product Pages, select the product, edit its Page URL, and update the website to publish the change.
Change the URL for a product page
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In the site editor, open SEO Settings from the left toolbar.
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Choose Product Pages from the dropdown.
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Select the product whose URL you want to change.
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Scroll through that product’s settings to Page URL, then edit the address.
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Choose Update your website to apply the change to the live site.
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The product SEO settings are also accessible through Online store > Product Pages > product ellipsis > SEO settings. The panel includes the page URL along with other product SEO settings. See the product SEO settings documentation.
Make sure you are editing a product URL
This workflow is for a product page in an online store. Product pages are created automatically after a product is added, and an online store must be set up for them to be available. See the product-page setup guidance.
For a regular website page, use Pages and navigation > page ellipsis > Page URL, then edit the slug, save, and update the site. That setting is separate from product-page SEO settings. See the ordinary page URL instructions.
What happens to the previous URL?
The documented editing steps do not specify whether the old product URL redirects to the new one. Do not assume that it does; check the current product documentation or redirect settings if visitors or search engines may still use the old address. The instructions also make no guarantee about search rankings after a URL change. Read the product URL instructions.
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Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
