Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Website Design Software

Wix CMS vs Webflow

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Wix CMS #2 in Website Design Software 9.2/10 Free plan Free plan✓ 0 of 4 features Visit Wix CMS
Webflow #3 in Website Design Software 9.1/10 Free plan Free plan✓ 1 of 4 features Visit Webflow

Wix CMS leads on 0 checks, Webflow on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreWix CMS · 9.2/10
  • Free planboth
  • Most featuresWebflow · 1 of 4

Wix CMS scores higher on our rubric for website design software: 9.2 against 9.1 out of 10; our editors rank them #2 and #3.

Wix CMS is the better fit for sites needing flexible, structured CMS content. Webflow is the better fit for teams building and managing visual websites.

  • Wix CMS fits best

    Sites needing flexible, structured CMS content

  • Webflow fits best

    Teams building and managing visual websites

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Wix CMS 9.2/10 Visit ↗ Webflow 9.1/10 Visit ↗
At a glance
Editor score 9.2 9.1
Ranking #2 in Website Design Software #3 in Website Design Software
Best for Sites needing flexible, structured CMS content Teams building and managing visual websites
Pricing model Free plan + paid Free plan + paid
Starting price — $15/site/mo
Free plan ✓ ✓
Free trial — —
Deployment Cloud, Mobile Cloud
Platforms Web, iOS, Android Web
Features Wix CMS 0/4 · Webflow 1/4
Custom domain Not checked yet ✓ (best)
Ecommerce tools Not checked yet Not checked yet
Team collaboration Not checked yet Not checked yet
Responsive controls Not checked yet Not checked yet
Specs
Publishing model Not checked yet Not checked yet
Templates included Not checked yet Not checked yet
Our review
Pros
  • Connect CMS collections to visual layouts for dynamic pages.
  • Schedule content and manage drafts, permissions, and collaborator roles.
  • Translate eligible CMS fields and import or export collection data as CSV.
  • Generates multi-page site structure, content, themes, and designs from a prompt
  • Includes AI for CMS items, code components, copy, SEO, and optimization
  • Supports ecommerce, integrations, and HTML/CSS export
Cons
  • Collection data export is limited to CSV.
  • Multilingual translation covers eligible CMS fields, not every field.
  • The CMS is offered within hosted Wix website plans, not as a standalone service.
  • AI site generation is initially limited to five pages on paid plans
  • The free Starter plan is limited to a Webflow.io domain and 2 static pages
  • Custom domain starts at $15 per site per month with annual billing
Our verdict

Wix CMS brings structured content management into Wix and Wix Studio, pairing collections with a visual drag-and-drop editor and dynamic pages. It suits people and teams who want to build a site visually while organizing reusable content…

Read the review →

Webflow AI adds prompt-based site generation and other AI capabilities to Webflow’s visual website builder. It is aimed at teams, agencies, and businesses creating and managing websites, with tools to generate a site structure, content,…

Read the review →
  1. Wix CMSWebsite Design Software 9.2Free plan
  2. WebflowWebsite Design Software 9.1Free plan

Strengths and trade-offs

  • Wix CMS — where it wins

    • Connect CMS collections to visual layouts for dynamic pages.
    • Schedule content and manage drafts, permissions, and collaborator roles.
    • Translate eligible CMS fields and import or export collection data as CSV.

    Where it doesn't

    • Collection data export is limited to CSV.
    • Multilingual translation covers eligible CMS fields, not every field.
    • The CMS is offered within hosted Wix website plans, not as a standalone service.

  • Webflow — where it wins

    • Generates multi-page site structure, content, themes, and designs from a prompt
    • Includes AI for CMS items, code components, copy, SEO, and optimization
    • Supports ecommerce, integrations, and HTML/CSS export

    Where it doesn't

    • AI site generation is initially limited to five pages on paid plans
    • The free Starter plan is limited to a Webflow.io domain and 2 static pages
    • Custom domain starts at $15 per site per month with annual billing
  • Wix CMS9.2/10 · Free plan

    Wix CMS connects structured collections to visual layouts, with CSV-only collection exports.

    Visit Wix CMSFull verdict →
  • Webflow9.1/10 · Free plan

    A visual site builder that pairs prompt-based generation with Webflow’s design and CMS tools.

    Visit WebflowFull verdict →

More comparisons

All website design software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update