Head-to-head · Social Media Hashtag Tracking Software
TrackMyHashtag vs Media Watcher
TrackMyHashtag leads on 0 checks, Media Watcher on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreTrackMyHashtag · 8.7/10
TrackMyHashtag scores higher on our rubric for social media hashtag tracking software: 8.7 against 8.5 out of 10; our editors rank them #6 and #8.
TrackMyHashtag is the better fit for deep historical X hashtag analysis. Media Watcher is the better fit for enterprise hashtag and media monitoring.
- TrackMyHashtag fits best
Deep historical X hashtag analysis
- Media Watcher fits best
Enterprise hashtag and media monitoring
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Side by side
| Feature | TrackMyHashtag 8.7/10 Visit ↗ | Media Watcher 8.5/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.7 | 8.5 |
| Ranking | #6 in Social Media Hashtag Tracking Software | #8 in Social Media Hashtag Tracking Software |
| Best for | Deep historical X hashtag analysis | Enterprise hashtag and media monitoring |
| Pricing model | Paid | Paid |
| Starting price | $149.99/unit usage-based | $230/mo |
| Free plan | — | — |
| Free trial | — | — |
| Deployment | Cloud | Cloud |
| Platforms | Web | Web |
| Support | Email, Live chat | Email, Docs |
| Built for | Small business, Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features TrackMyHashtag 3/3 · Media Watcher 3/3 | ||
| Hashtag discovery | ✓ | ✓ |
| Campaign tracking | ✓ | ✓ |
| Competitor tracking | ✓ | ✓ |
| Specs | ||
| Networks supported | 1 networks | Not checked yet |
| Tracked hashtags | Not checked yet | Not checked yet |
| Historical data | Unlimited | Not checked yet |
| Data export | Csv | Not checked yet |
| Our review | ||
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| Our verdict | TrackMyHashtag analyzes hashtags, keywords, mentions, accounts, and campaigns on X, formerly Twitter. It is designed for marketers, researchers, and organizations that need to measure topic or campaign reach, impressions, engagement,… Read the review → |
Media Watcher is a media intelligence and social listening platform for brands, PR teams, marketers, agencies, and enterprises. Its real-time hashtag tracker covers campaign, brand, product, and competitor hashtags across social media and… Read the review → |
Strengths and trade-offs
TrackMyHashtag — where it wins
- Historical X data extending back to 2006
- Campaign reach, impression, and engagement analytics
- CSV, Excel, JSON, and PDF reporting options
Where it doesn't
- Tracks one social network: X
- No free plan is available
- Standard pricing is a one-time $149.99 payment
Media Watcher — where it wins
- Tracks campaign, brand, product, and competitor hashtags
- Combines sentiment, volume, alerts, discovery, and reporting
- Offers REST API access plus Slack and Microsoft Teams integrations
Where it doesn't
- Starts at $230 per month with annual billing
- Advanced capabilities require higher-priced plans
- Enterprise features begin at $1,000 per month
- TrackMyHashtag8.7/10 · Paid
A focused X analytics tool for deep hashtag history, campaign metrics, and exports.
Visit TrackMyHashtagFull verdict → - Media Watcher8.5/10 · Paid
A broad media-monitoring suite for enterprises that need real-time hashtag intelligence.
Visit Media WatcherFull verdict →
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All social media hashtag tracking software comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update




