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Head-to-head · Text Expansion Software

Text Blaze vs Magical

  • Updated Sep 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Text Blaze #4 in Text Expansion Software 7.8/10 Free plan · paid from $2.99/mo (annual) Free plan✓ 2 of 4 features Visit Text Blaze
Magical #8 in Text Expansion Software 6.8/10 Free plan Free plan✓ 2 of 4 features Visit Magical

Text Blaze leads on 0 checks, Magical on 0, and 4 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreText Blaze · 7.8/10
  • Free planboth

Text Blaze scores higher on our rubric for text expansion software: 7.8 against 6.8 out of 10; our editors rank them #4 and #8.

Text Blaze is the better fit for budget-conscious browser and desktop users. Magical is the better fit for web-app workflows and shared templates.

  • Text Blaze fits best

    Budget-conscious browser and desktop users

  • Magical fits best

    Web-app workflows and shared templates

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Side by side

Feature Text Blaze 7.8/10 Visit ↗ Magical 6.8/10 Visit ↗
At a glance
Editor score 7.8 6.8
Ranking #4 in Text Expansion Software #8 in Text Expansion Software
Best for Budget-conscious browser and desktop users Web-app workflows and shared templates
Pricing model Free plan + paid Free plan + paid
Starting price Not published Not published
Free plan ✓ ✓
Free trial — —
Deployment Desktop, Browser extension Cloud, Browser extension
Platforms Windows, macOS, Chrome extension Web, Windows, macOS, Chrome extension
Support Email, Community, Docs Live chat, Docs
Integrations 4 integrations 5 integrations
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market
Features Text Blaze 2/4 · Magical 2/4
Team snippet sharing ✓ ✓
Usage analytics ✓ ✓
Approval controls Not published Not published
Mobile support — Not published
Specs
Supported platforms Chrome extension, Windows, macOS Chrome extension on macOS and Windows
Expansion rules Advanced Not published
Our review
Pros
  • Free plan includes snippets, Autopilot, forms testing, and Data Blaze access
  • Works across Chrome, Windows, and macOS
  • Advanced plans add rules, analytics, sharing, and API connections
  • Searchable shortcuts, placeholders, autofill, and rich-text templates
  • Shared workspaces, libraries, links, CSV import, and team collaboration
  • Works with Gmail, LinkedIn, Salesforce, Zendesk, and Google Sheets
Cons
  • Free plan has limited snippets and limited snippet sharing
  • Mobile support is not included
  • Team administration and organization-wide analytics require Business or Enterprise
  • Platform coverage is narrower than broader automation tools
  • Advanced collaboration features require a paid plan
  • Its current positioning spans text expansion and healthcare AI agents
Our verdict

Text Blaze is a text expansion application for individuals and teams that turns shortcuts into reusable text across Chrome, Windows, and macOS. Its feature set covers formatted snippets, forms, dynamic fields, conditional rules, formulas,…

Read the review →

Magical is a browser extension and workspace for expanding reusable text templates, personalizing messages with placeholders, and transferring information between web applications. It is designed for individuals and teams working in Gmail,…

Read the review →
  1. Text BlazeText Expansion Software 7.8Free plan · paid from $2.99/mo (annual)
  2. MagicalText Expansion Software 6.8Free plan

Strengths and trade-offs

  • Text Blaze — where it wins

    • Free plan includes snippets, Autopilot, forms testing, and Data Blaze access
    • Works across Chrome, Windows, and macOS
    • Advanced plans add rules, analytics, sharing, and API connections

    Where it doesn't

    • Free plan has limited snippets and limited snippet sharing
    • Mobile support is not included
    • Team administration and organization-wide analytics require Business or Enterprise

  • Magical — where it wins

    • Searchable shortcuts, placeholders, autofill, and rich-text templates
    • Shared workspaces, libraries, links, CSV import, and team collaboration
    • Works with Gmail, LinkedIn, Salesforce, Zendesk, and Google Sheets

    Where it doesn't

    • Platform coverage is narrower than broader automation tools
    • Advanced collaboration features require a paid plan
    • Its current positioning spans text expansion and healthcare AI agents
  • Text Blaze7.8/10 · Free plan · paid from $2.99/mo (annual)

    A flexible text expansion tool with affordable paid plans and team-ready automation.

    Visit Text BlazeFull verdict →
  • Magical6.8/10 · Free plan

    A practical choice for reusable templates, shared workspaces, and web-app workflows.

    Visit MagicalFull verdict →

More comparisons

All text expansion software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026

Last updated · How we research and update