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Head-to-head · Subscription Ecommerce Software

Subbly vs Subi Subscriptions

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Subbly #18 in Subscription Ecommerce Software 7.4/10 14-day trial Free trial✓ 5 of 5 features Visit Subbly
Subi Subscriptions #19 in Subscription Ecommerce Software 7.3/10 Free plan · 7-day trial Free planFree trial✓ 5 of 5 features Visit Subi

Subbly leads on 0 checks, Subi Subscriptions on 1, and 5 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSubbly · 7.4/10
  • Free planonly Subi Subscriptions
  • Free trialboth

Subbly scores higher on our rubric for subscription ecommerce software: 7.4 against 7.3 out of 10; our editors rank them #18 and #19.

Subi Subscriptions offers free plan; Subbly doesn't.

Subbly is the better fit for merchants needing a hosted subscription store. Subi Subscriptions is the better fit for shopify brands wanting flexible subscription models.

  • Subbly fits best

    Merchants needing a hosted subscription store

  • Subi Subscriptions fits best

    Shopify brands wanting flexible subscription models

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Subbly 7.4/10 Visit ↗ Subi Subscriptions 7.3/10 Visit ↗
At a glance
Editor score 7.4 7.3
Ranking #18 in Subscription Ecommerce Software #19 in Subscription Ecommerce Software
Best for Merchants needing a hosted subscription store Shopify brands wanting flexible subscription models
Pricing model Paid Free plan + paid
Starting price $14/mo $290/yr
Free plan — ✓ (best)
Free trial 14 days 7 days
Free trial length 14 days · no card needed 7 days
Deployment Cloud, Browser extension Cloud, Browser extension
Platforms Web Web
Support Email, Live chat, Docs · 24/7 Email, Live chat
Integrations 12 integrations 13 integrations
Built for Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Subbly 5/5 · Subi Subscriptions 5/5
Subscriber portal ✓ ✓
Pause or skip ✓ ✓
Prepaid plans ✓ ✓
Payment recovery ✓ ✓
Native storefront ✓ ✓
Specs
Product types Both Not checked yet
Billing intervals Custom Custom
Our review
Pros
  • Supports subscription and one-time product checkout
  • Offers custom cadences, prepaid plans, pause, and skip controls
  • Connects with major payment and shipping services
  • Supports prepaid, pay-as-you-go, bundles and custom billing intervals
  • Subscriber portal covers pause, skip, swap, cancellation and delivery changes
  • Includes retries, cancellation flows, analytics and Shopify ecosystem integrations
Cons
  • No free plan is available
  • Advanced capabilities require higher-priced tiers
  • Pricing differs by billing period and plan
  • The Free plan is limited to development stores
  • The platform is centered on Shopify merchants and its ecosystem
  • Advanced support and analytics require the $479-per-month Subi Plus plan
Our verdict

Subbly is a hosted ecommerce platform for businesses selling recurring physical products, digital products, memberships, and services. It combines storefront creation, subscription and one-time checkout, customer portals, billing and…

Read the review →

Built for Shopify merchants, Subi Subscriptions brings recurring commerce, memberships, bundles, subscription boxes and loyalty programs into one platform. Its feature set covers Subscribe & Save plans, tiered memberships, prepaid and…

Read the review →
  1. SubblySubscription Ecommerce Software 7.414-day trial
  2. Subi SubscriptionsSubscription Ecommerce Software 7.3Free plan · 7-day trial

Strengths and trade-offs

  • Subbly — where it wins

    • Supports subscription and one-time product checkout
    • Offers custom cadences, prepaid plans, pause, and skip controls
    • Connects with major payment and shipping services

    Where it doesn't

    • No free plan is available
    • Advanced capabilities require higher-priced tiers
    • Pricing differs by billing period and plan

  • Subi Subscriptions — where it wins

    • Supports prepaid, pay-as-you-go, bundles and custom billing intervals
    • Subscriber portal covers pause, skip, swap, cancellation and delivery changes
    • Includes retries, cancellation flows, analytics and Shopify ecosystem integrations

    Where it doesn't

    • The Free plan is limited to development stores
    • The platform is centered on Shopify merchants and its ecosystem
    • Advanced support and analytics require the $479-per-month Subi Plus plan
  • Subbly7.4/10 · 14-day trial

    A hosted subscription store with checkout, retention tools, inventory, and flexible billing.

    Visit SubblyFull verdict →
  • Subi Subscriptions7.3/10 · Free plan · 7-day trial

    A flexible Shopify subscription platform with a useful free development-store plan.

    Visit SubiFull verdict →

All subscription ecommerce software comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update