Subbly vs Bold Subscriptions

Subbly7.4Visit Bold Subscriptions6.2Visit

Higher score Subbly #18 in Subscription Ecommerce Software 7.4/10 14-day trial Free trial✓ 5 of 5 features Visit Subbly

vs

Bold Subscriptions #30 in Subscription Ecommerce Software 6.2/10 30-day trial Free trial✓ 5 of 5 features Visit site

• Subbly fits best

  Merchants needing a hosted subscription store

• Bold Subscriptions fits best

  Growing Shopify subscription brands

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Side by side

Feature	Subbly 7.4/10 Visit ↗	Bold Subscriptions 6.2/10 Visit ↗
At a glance
Editor score	7.4	6.2
Ranking	#18 in Subscription Ecommerce Software	#30 in Subscription Ecommerce Software
Best for	Merchants needing a hosted subscription store	Growing Shopify subscription brands
Pricing model	Paid	Paid
Starting price	$14/mo (best)	$24.99/mo
Free plan	—	—
Free trial	14 days	30 days
Free trial length	14 days · no card needed	30 days
Deployment	Cloud, Browser extension	Cloud
Platforms	Web	Web
Support	Email, Live chat, Docs · 24/7	Docs
Integrations	12 integrations	20 integrations
Built for	Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features Subbly 5/5 · Bold Subscriptions 5/5
Subscriber portal	✓	✓
Pause or skip	✓	✓
Prepaid plans	✓	✓
Payment recovery	✓	✓
Native storefront	✓	✓
Specs
Product types	Both	Both
Billing intervals	Custom	Custom
Our review
Pros	Supports subscription and one-time product checkout Offers custom cadences, prepaid plans, pause, and skip controls Connects with major payment and shipping services	Supports standard, prepaid, and convertible subscriptions Includes customer portals, skipping, swapping, and cancellation flows Offers Shopify Checkout, API, webhooks, analytics, and CSV reports
Cons	No free plan is available Advanced capabilities require higher-priced tiers Pricing differs by billing period and plan	No free plan; the trial lasts 30 days Plans charge both a monthly fee and a transaction fee Ultimate Retention costs $399.99 per month
Our verdict	Subbly is a hosted ecommerce platform for businesses selling recurring physical products, digital products, memberships, and services. It combines storefront creation, subscription and one-time checkout, customer portals, billing and… Read the review →	Bold Subscriptions is a Shopify app for merchants selling recurring physical products and digital subscriptions through supported integrations. It supports standard, prepaid, and convertible subscriptions, along with customizable billing… Read the review →

Strengths and trade-offs

• Subbly — where it wins

  • Supports subscription and one-time product checkout
  • Offers custom cadences, prepaid plans, pause, and skip controls
  • Connects with major payment and shipping services

  Where it doesn't

  • No free plan is available
  • Advanced capabilities require higher-priced tiers
  • Pricing differs by billing period and plan

• Bold Subscriptions — where it wins

  • Supports standard, prepaid, and convertible subscriptions
  • Includes customer portals, skipping, swapping, and cancellation flows
  • Offers Shopify Checkout, API, webhooks, analytics, and CSV reports

  Where it doesn't

  • No free plan; the trial lasts 30 days
  • Plans charge both a monthly fee and a transaction fee
  • Ultimate Retention costs $399.99 per month

• Subbly7.4/10 · 14-day trial

  A hosted subscription store with checkout, retention tools, inventory, and flexible billing.

  Visit SubblyFull verdict →
• Bold Subscriptions6.2/10 · 30-day trial

  A mature Shopify subscription app with prepaid, retention, dunning, and API features.

  Visit siteFull verdict →