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Head-to-head · SEO Tools

Seobility vs Nightwatch

  • Updated Oct 2026
  • Both researched from official sources
  • 8 checks side by side
Higher score Seobility #12 in SEO Tools 8.3/10 Free plan · 14-day trial Free planFree trial✓ 6 of 6 features Visit Seobility
Nightwatch #31 in SEO Tools 6.4/10 14-day trial Free trial✓ 6 of 6 features Visit Nightwatch

Seobility leads on 1 check, Nightwatch on 1, and 6 are even. Who comes out ahead on the 8 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreSeobility · 8.3/10
  • Free planonly Seobility
  • Free trialboth

Seobility scores higher on our rubric for seo tools: 8.3 against 6.4 out of 10; our editors rank them #12 and #31.

Seobility offers free plan; Nightwatch doesn't. Nightwatch leads on tracked keywords: 500 keywords versus 300 keywords.

Seobility is the better fit for small sites needing affordable technical SEO. Nightwatch is the better fit for agencies needing granular multi-engine ranks.

  • Seobility fits best

    Small sites needing affordable technical SEO

  • Nightwatch fits best

    Agencies needing granular multi-engine ranks

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Seobility 8.3/10 Visit ↗ Nightwatch 6.4/10 Visit ↗
At a glance
Editor score 8.3 6.4
Ranking #12 in SEO Tools #31 in SEO Tools
Best for Small sites needing affordable technical SEO Agencies needing granular multi-engine ranks
Pricing model Free plan + paid Paid
Starting price — €79/mo
Free plan ✓ (best) —
Free trial 14 days 14 days
Free trial length 14 days · card required 14 days · no card needed
Deployment Cloud Cloud
Platforms Web Web, Chrome extension
Support Email, Phone Email, Live chat, Docs
Built for Solo, Small business, Mid-market, Enterprise Solo, Small business, Mid-market, Enterprise
Features Seobility 6/6 · Nightwatch 6/6
Keyword research ✓ ✓
Rank tracking ✓ ✓
Site audit ✓ ✓
Backlink analysis ✓ ✓
Competitor research ✓ ✓
API access ✓ ✓
Specs
Tracked keywords 300 keywords 500 keywords (best)
Our review
Pros
  • Combines audits, rank tracking, backlinks, keywords, and competitors
  • Free Basic plan with no time limit
  • Agency plan includes Ranking Monitoring API access
  • Daily tracking across six search engines, locations, devices, and SERP features
  • AI visibility monitoring across ChatGPT, Claude, Gemini, Perplexity, and more
  • White-label reports, technical audits, competitor tracking, and historical SERP data
Cons
  • Premium costs €49.90 per month
  • Basic is limited to one website project and 10 keywords
  • Limited integrations can restrict ecosystem fit
  • No free plan; monthly pricing starts at €79
  • Backlink analysis is not a core workflow
  • API access and Looker Studio are limited to eligible paid plans
Our verdict

Seobility is browser-based SEO software for businesses, agencies, SEO professionals, and beginners. It brings technical and on-page website audits, keyword ranking monitoring, backlink analysis, keyword research, content optimization, and…

Read the review →

Nightwatch is a web-based SEO platform for agencies, enterprises, and SEO teams that need detailed visibility data across traditional search and AI platforms. It tracks rankings on Google, Bing, Yahoo, DuckDuckGo, YouTube, and Google Maps,…

Read the review →
  1. SeobilitySEO Tools 8.3Free plan · 14-day trial
  2. NightwatchSEO Tools 6.414-day trial

Strengths and trade-offs

  • Seobility — where it wins

    • Combines audits, rank tracking, backlinks, keywords, and competitors
    • Free Basic plan with no time limit
    • Agency plan includes Ranking Monitoring API access

    Where it doesn't

    • Premium costs €49.90 per month
    • Basic is limited to one website project and 10 keywords
    • Limited integrations can restrict ecosystem fit
  • Nightwatch — where it wins

    • Daily tracking across six search engines, locations, devices, and SERP features
    • AI visibility monitoring across ChatGPT, Claude, Gemini, Perplexity, and more
    • White-label reports, technical audits, competitor tracking, and historical SERP data

    Where it doesn't

    • No free plan; monthly pricing starts at €79
    • Backlink analysis is not a core workflow
    • API access and Looker Studio are limited to eligible paid plans

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update