Semrush vs Dragon Metrics

Semrush9.3Visit Dragon Metrics8.5Visit

Higher score Semrush #1 in SEO Forecasting Software 9.3/10 Free plan · 7-day trial Free planFree trial✓ 0 of 5 features Visit Semrush

vs

Dragon Metrics #6 in SEO Forecasting Software 8.5/10 30-day trial Free trial✓ 0 of 5 features Visit Dragon Metrics

• Semrush fits best

  Enterprise SEO teams needing broad, proven coverage

• Dragon Metrics fits best

  Global teams needing SEO ROI forecasting

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Side by side

Feature	Semrush 9.3/10 Visit ↗	Dragon Metrics 8.5/10 Visit ↗
At a glance
Editor score	9.3	8.5
Ranking	#1 in SEO Forecasting Software	#6 in SEO Forecasting Software
Best for	Enterprise SEO teams needing broad, proven coverage	Global teams needing SEO ROI forecasting
Pricing model	Free plan + paid	Paid
Starting price	—	$82/mo
Free plan	✓ (best)	—
Free trial	7 days	30 days
Free trial length	7 days	30 days · no card needed
Deployment	Cloud	Cloud
Platforms	Web	Web
Support	Tickets, Docs, Community	Live chat, Phone, Email, Docs · 24/7
Integrations	20+ integrations	3 integrations
Built for	Solo, Small business, Mid-market, Enterprise	Small business, Mid-market, Enterprise
Features Semrush 0/5 · Dragon Metrics 0/5
Traffic forecasting	Not checked yet	Not checked yet
Keyword rank forecasting	Not checked yet	Not checked yet
Visibility forecasting	Not checked yet	Not checked yet
Revenue impact forecasting	Not checked yet	Not checked yet
Scenario planning	Not checked yet	Not checked yet
Specs
Historical data window	Not checked yet	Not checked yet
Forecast granularity	Not checked yet	Not checked yet
Our review
Pros	Combines keyword, rank, technical, backlink and competitor research Tracks rankings across locations, devices and search engines Connects reporting and analysis with major marketing platforms and APIs	Tracks rankings across search engines, locations, languages and devices Combines 70-plus technical checks with backlink and competitor analysis Provides white-labeled reports, ROI forecasting and an internal-use API
Cons	Free access is limited to one demo project and 10 reports per day Dedicated specialist toolkits are available separately from the core plans Forecasting is not specified as a dedicated capability	No free plan; paid access starts at $99 per month Starter limits teams to 1,000 keywords, 200,000 URLs and five campaigns Very large programs may need Enterprise custom pricing beyond the listed tiers
Our verdict	Semrush is a cloud-based marketing platform for freelancers, small businesses, agencies and larger organizations. Its SEO coverage spans keyword research, keyword metrics, daily rank tracking, technical site auditing, backlink analysis,… Read the review →	Dragon Metrics is a cloud-based SEO platform for organizations and agencies managing search performance across websites and regions. It combines keyword research, clustering and segmentation with rank tracking across multiple search… Read the review →

Strengths and trade-offs

• Semrush — where it wins

  • Combines keyword, rank, technical, backlink and competitor research
  • Tracks rankings across locations, devices and search engines
  • Connects reporting and analysis with major marketing platforms and APIs

  Where it doesn't

  • Free access is limited to one demo project and 10 reports per day
  • Dedicated specialist toolkits are available separately from the core plans
  • Forecasting is not specified as a dedicated capability

• Dragon Metrics — where it wins

  • Tracks rankings across search engines, locations, languages and devices
  • Combines 70-plus technical checks with backlink and competitor analysis
  • Provides white-labeled reports, ROI forecasting and an internal-use API

  Where it doesn't

  • No free plan; paid access starts at $99 per month
  • Starter limits teams to 1,000 keywords, 200,000 URLs and five campaigns
  • Very large programs may need Enterprise custom pricing beyond the listed tiers

• Semrush9.3/10 · Free plan · 7-day trial

  Broad SEO, competitor and AI visibility coverage for teams that need enterprise depth.

  Visit SemrushFull verdict →
• Dragon Metrics8.5/10 · 30-day trial

  Dragon Metrics combines multilingual rank tracking, audits and ROI forecasting for global SEO teams.

  Visit Dragon MetricsFull verdict →