Head-to-head · Stock Portfolio Management
Masttro vs FundCount
Masttro leads on 0 checks, FundCount on 0, and 2 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreMasttro · 8.7/10
Masttro scores higher on our rubric for stock portfolio management: 8.7 against 8.6 out of 10; our editors rank them #4 and #5.
Masttro is the better fit for wealth firms needing custodian and alternatives coverage. FundCount is the better fit for family offices and fund administrators.
- Masttro fits best
Wealth firms needing custodian and alternatives coverage
- FundCount fits best
Family offices and fund administrators
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Side by side
| Feature | Masttro 8.7/10 Visit ↗ | FundCount 8.6/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 8.7 | 8.6 |
| Ranking | #4 in Stock Portfolio Management | #5 in Stock Portfolio Management |
| Best for | Wealth firms needing custodian and alternatives coverage | Family offices and fund administrators |
| Pricing model | Paid | Paid |
| Starting price | Pricing on request | $14,450/yr |
| Free plan | Not checked yet | — |
| Free trial | — | — |
| Deployment | Cloud, Mobile | Cloud, Self-hosted, Desktop |
| Platforms | Web, iOS, Android | Web, Windows, macOS, Linux |
| Compliance | ISO 27001, GDPR, 2FA | SOC 2, GDPR, 2FA |
| Integrations | 700+ integrations | 9 integrations |
| Built for | Mid-market, Enterprise | Small business, Mid-market, Enterprise |
| Features Masttro 1/4 · FundCount 1/4 | ||
| Broker account sync | Not checked yet | Not checked yet |
| Performance reporting | ✓ | ✓ |
| Tax lot tracking | Not checked yet | Not checked yet |
| Mobile app | Not checked yet | Not checked yet |
| Specs | ||
| Asset coverage | Not checked yet | Not checked yet |
| Portfolio limit | Not checked yet | Not checked yet |
| Our review | ||
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| Our verdict | Masttro brings portfolio oversight and wealth-management workflows together for ultra-high-net-worth families, family offices, wealth advisors, private banks, institutions, and professional service firms. It aggregates public, private,… Read the review → |
FundCount brings investment accounting, partnership accounting, a general ledger, reporting, data aggregation, and an investor portal together for family offices, fund administrators, hedge funds, private equity firms, and asset managers.… Read the review → |
Strengths and trade-offs
Masttro — where it wins
- Aggregates assets across 700+ direct custodian feeds and multiple asset classes
- Supports alternative investment valuations, capital calls, and distributions
- Combines performance analysis, investment policies, and custom reporting
Where it doesn't
- Pricing is custom and requires contacting sales
- Its broad feature set may exceed the needs of simpler portfolio tracking
- The published platform scope targets mid-market and enterprise organizations
FundCount — where it wins
- Accounts for public securities, private equity, real estate, and alternatives
- Combines multi-entity, multi-currency and partnership accounting
- Automates data feeds and supports detailed investor reporting
Where it doesn't
- Annual starting prices range from $14,450 to $38,389 by plan
- Many solutions may add digital transformation and hosting fees
- Not suited to buyers seeking a free plan or 24/7 support
- Masttro8.7/10 · Pricing on request
Multi-asset portfolio oversight for wealth firms, with pricing tailored to each estate.
Visit MasttroFull verdict → - FundCount8.6/10 · Paid
Deep accounting and investor reporting for complex, multi-entity portfolios.
Visit FundCountFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update






