Suggestions appear as you type. Use the up and down arrows to choose one and Enter to open it.

This page's audience our own tag's counts — open to see them
–Visits
–Page views
–Clicks to vendors
–Time on page
–Reading now
Clicks to vendors, by tool
  • –
Top countries
  • –
Devices
  • –

– · visits, page views and clicks counted by our own tag, which counts more than our checked analytics; every figure rounded down · how we count

Head-to-head · Video Email Software

Hippo Video vs Avidio

  • Updated Oct 2026
  • Both researched from official sources
  • 2 checks side by side
Higher score Hippo Video #4 in Video Email Software 8.5/10 Free plan · 7-day trial Free planFree trial✓ 0 of 4 features Visit Hippo Video
Avidio #8 in Video Email Software 7.9/10 Paid ✓ 0 of 4 features Visit Avidio

Hippo Video leads on 2 checks, Avidio on 0, and 0 are even. Who comes out ahead on the 2 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreHippo Video · 8.5/10
  • Lowest starting priceHippo Video · $20/user/mo
  • Free planonly Hippo Video
  • Free trialonly Hippo Video

Hippo Video scores higher on our rubric for video email software: 8.5 against 7.9 out of 10; our editors rank them #4 and #8.

Hippo Video offers free plan; Avidio doesn't. Hippo Video is cheaper to start at $20/user/mo against $29/user/mo.

Hippo Video is the better fit for sales teams seeking an all-in-one video workflow. Avidio is the better fit for teams prioritizing deeply personalized campaign videos.

  • Hippo Video fits best

    Sales teams seeking an all-in-one video workflow

  • Avidio fits best

    Teams prioritizing deeply personalized campaign videos

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Hippo Video 8.5/10 Visit ↗ Avidio 7.9/10 Visit ↗
At a glance
Editor score 8.5 7.9
Ranking #4 in Video Email Software #8 in Video Email Software
Best for Sales teams seeking an all-in-one video workflow Teams prioritizing deeply personalized campaign videos
Pricing model Free plan + paid Paid
Starting price $20/user/mo (best) $29/mo
Free plan ✓ (best) —
Free trial 7 days —
Deployment Cloud, Desktop, Mobile, Browser extension Cloud
Platforms Web, Windows, macOS, iOS, Android, Chrome extension Web
Support Email, Live chat, Phone, Docs Email
Integrations 50+ integrations 6 integrations
Built for Solo, Small business, Mid-market, Enterprise Small business, Mid-market, Enterprise
Features Hippo Video 0/4 · Avidio 0/4
Video recording Not checked yet Not checked yet
Video hosting Not checked yet Not checked yet
Engagement analytics Not checked yet Not checked yet
Custom branding Not checked yet Not checked yet
Specs
Email client integration Not checked yet Not checked yet
Free video limit Not checked yet Not checked yet
Our review
Pros
  • Records and edits video on desktop and mobile
  • Personalizes videos and automates campaigns
  • Connects with CRM, email, and sales-engagement tools
  • Personalizes videos, thumbnails and CTAs with recipient and company details
  • Imports contacts through CSV and integrations with major CRM and email tools
  • Tracks engagement and automates email campaigns with up to four follow-ups
Cons
  • Pro's Video Flow and caption limits may constrain heavier use
  • Teams costs more per user than Pro
  • Enterprise includes Salesforce, but no other listed CRM integration
  • Credit use differs by video format, so monthly video volume can vary
  • Starter and Professional plans charge extra for credits beyond their monthly allotments
  • White-Glove service requires a minimum of 50 high-impact videos
Our verdict

Hippo Video brings recording, editing, personalized video, campaign automation, sales pages, and viewer analytics into a sales prospecting workflow. It suits solo sellers and sales teams that want to create and distribute video from…

Read the review →

Avidio creates individualized motion-graphic videos for sales, marketing, events, customer success and other business outreach. Teams can import contact and company information, apply branding, add AI voices or avatars, and send branded…

Read the review →
  1. Hippo VideoVideo Email Software 8.5Free plan · 7-day trial
  2. AvidioVideo Email Software 7.9Paid

Strengths and trade-offs

  • Hippo Video — where it wins

    • Records and edits video on desktop and mobile
    • Personalizes videos and automates campaigns
    • Connects with CRM, email, and sales-engagement tools

    Where it doesn't

    • Pro's Video Flow and caption limits may constrain heavier use
    • Teams costs more per user than Pro
    • Enterprise includes Salesforce, but no other listed CRM integration
  • Avidio — where it wins

    • Personalizes videos, thumbnails and CTAs with recipient and company details
    • Imports contacts through CSV and integrations with major CRM and email tools
    • Tracks engagement and automates email campaigns with up to four follow-ups

    Where it doesn't

    • Credit use differs by video format, so monthly video volume can vary
    • Starter and Professional plans charge extra for credits beyond their monthly allotments
    • White-Glove service requires a minimum of 50 high-impact videos
  • Hippo Video8.5/10 · Free plan · 7-day trial

    A video workflow spanning recording, personalization, campaigns, and engagement tracking.

    Visit Hippo VideoFull verdict →
  • Avidio7.9/10 · Paid

    Personalized campaign videos, CRM imports and follow-ups, with usage-based credit limits.

    Visit AvidioFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update