Head-to-head · Appointment Management system
Fresha vs Booksy
Fresha leads on 1 check, Booksy on 0, and 2 are even. Who comes out ahead on the 3 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreFresha · 9.1/10
- Free planonly Fresha
- Free trialboth
Fresha scores higher on our rubric for appointment management system: 9.1 against 8.7 out of 10; our editors rank them #3 and #7.
Fresha offers free plan; Booksy doesn't.
Fresha is the better fit for beauty and wellness businesses seeking a free start. Booksy is the better fit for independent beauty professionals and salons.
- Fresha fits best
Beauty and wellness businesses seeking a free start
- Booksy fits best
Independent beauty professionals and salons
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Side by side
| Feature | Fresha 9.1/10 Visit ↗ | Booksy 8.7/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | 9.1 | 8.7 |
| Ranking | #3 in Appointment Management system | #7 in Appointment Management system |
| Best for | Beauty and wellness businesses seeking a free start | Independent beauty professionals and salons |
| Pricing model | Free plan + paid | Paid |
| Starting price | — | $29.99/mo |
| Free plan | ✓ (best) | — |
| Free trial | 7 days | 14 days |
| Free trial length | 7 days · no card needed | 14 days · no card needed |
| Deployment | Cloud, Mobile | Cloud, Mobile |
| Platforms | Web, iOS, Android | Web, iOS, Android |
| Support | Email, Phone, Docs · 24/7 | Email, Docs |
| Integrations | 6 integrations | 4 integrations |
| Built for | Solo, Small business, Mid-market, Enterprise | Solo, Small business, Mid-market |
| Features Fresha 1/5 · Booksy 1/5 | ||
| Online booking | Not checked yet | ✓ (best) |
| Appointment reminders | Not checked yet | Not checked yet |
| Staff scheduling | Not checked yet | Not checked yet |
| Calendar sync | Not checked yet | Not checked yet |
| Online payments | ✓ (best) | Not checked yet |
| Specs | ||
| Locations included | Not checked yet | Not checked yet |
| Our review | ||
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| Cons |
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| Our verdict | Fresha is cloud-based appointment and business management software for salons, spas, barbershops, medspas, massage therapists, fitness businesses, and other beauty, wellness, and healthcare providers. It brings scheduling, online booking,… Read the review → |
Booksy brings appointment scheduling and business-management tools together for beauty and wellness providers, including salons, barbers, and independent professionals. Clients can book online through a provider profile and booking link,… Read the review → |
Strengths and trade-offs
Fresha — where it wins
- Free Independent and Team subscriptions cover core scheduling needs
- Bookings support direct links, social channels, marketplace, and group appointments
- Payments, POS, reminders, memberships, inventory, and reporting are included
Where it doesn't
- Calendar synchronization is documented as one-way
- Usage-based charges can apply to communications, marketplace acquisition, and payments
- The broad feature set may exceed the needs of simple scheduling users
Booksy — where it wins
- Combines online booking, staff scheduling, reminders, and waitlists
- Client records, forms, payments, inventory, and reports in one service
- Web, iOS, and Android access, with Google Reserve and social integrations
Where it doesn't
- Starts at $29.99 per month, with no free plan
- Listed integrations are limited to Google Reserve, Instagram, Facebook, and Yelp
- Its beauty and wellness focus may not suit appointment businesses outside those fields
- Fresha9.1/10 · Free plan · 7-day trial
A broad appointment and operations suite with a free start for beauty and wellness teams.
Visit FreshaFull verdict → - Booksy8.7/10 · 14-day trial
A beauty-focused booking and business toolkit with a single paid plan and a 14-day trial.
Visit BooksyFull verdict →
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All appointment management system comparisons → · Full ranking →
Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026
Last updated · How we research and update







