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Head-to-head · Paint Color Visualizer Apps

Benjamin Moore Color Portfolio vs Behr ColorSmart

  • Updated Oct 2026
  • Both researched from official sources
  • 6 checks side by side
Higher score Benjamin Moore Color Portfolio #2 in Paint Color Visualizer Apps 9.1/10 Free plan Free plan✓ 4 of 5 features Visit Benjamin Moore
Behr ColorSmart #5 in Paint Color Visualizer Apps 8.7/10 Free plan Free plan✓ 2 of 5 features Try Behr ColorSmart

Benjamin Moore Color Portfolio leads on 2 checks, Behr ColorSmart on 0, and 4 are even. Who comes out ahead on the 6 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreBenjamin Moore Color Portfolio · 9.1/10
  • Free planboth
  • Most featuresBenjamin Moore Color Portfolio · 4 of 5

Benjamin Moore Color Portfolio scores higher on our rubric for paint color visualizer apps: 9.1 against 8.7 out of 10; our editors rank them #2 and #5.

Benjamin Moore Color Portfolio offers ar preview; Behr ColorSmart doesn't. Benjamin Moore Color Portfolio offers color matching; Behr ColorSmart doesn't publish it.

Benjamin Moore Color Portfolio is the better fit for mobile AR previews and physical color matching. Behr ColorSmart is the better fit for free, straightforward web room previews.

  • Benjamin Moore Color Portfolio fits best

    Mobile AR previews and physical color matching

  • Behr ColorSmart fits best

    Free, straightforward web room previews

Advertiser disclosure: iTechGuides is reader-supported. We may earn a commission when you click some links. How we rank.

Side by side

Feature Benjamin Moore Color Portfolio 9.1/10 Visit ↗ Behr ColorSmart 8.7/10 Visit ↗
At a glance
Editor score 9.1 8.7
Ranking #2 in Paint Color Visualizer Apps #5 in Paint Color Visualizer Apps
Best for Mobile AR previews and physical color matching Free, straightforward web room previews
Pricing model Free Free
Starting price Not published Not published
Free plan ✓ ✓
Free trial — —
Deployment Mobile Cloud
Platforms iOS, Android Web
Built for Solo, Small business Solo, Small business
Features Benjamin Moore Color Portfolio 4/5 · Behr ColorSmart 2/5
AR preview ✓ (best) —
Photo-based preview ✓ ✓
Exterior preview Not published —
Color matching ✓ (best) Not published
Saved projects ✓ ✓
Our review
Pros
  • Preview colors on room photos, video, and in real time with AR
  • Use the phone camera to find equivalent Benjamin Moore colors
  • Pair with compatible ColorReader devices for physical color matching
  • Preview colors in sample rooms or an uploaded room photo
  • Room-specific templates cover kitchens, bedrooms, and more
  • Save colors and projects; adjust photos by cropping, rotating, or zooming
Cons
  • Focused on Benjamin Moore’s color catalog
  • Available on mobile rather than desktop
  • Physical color matching requires a compatible ColorReader device
  • Previews focus on Behr paint colors
  • No augmented-reality or exterior preview
  • A narrower feature set than established leaders
Our verdict

Benjamin Moore Color Portfolio helps homeowners, DIYers, and painting professionals explore paint choices on a phone or tablet. The free app combines a color catalog and virtual fan decks with photo and video previews, saved favorites, and…

Read the review →

Behr ColorSmart is a free, web-based paint color visualizer for people comparing Behr shades before painting a room. It offers two ways to preview color: choose a predefined sample room or upload a photo of your own space. Room-specific…

Read the review →
  1. Benjamin Moore Color PortfolioPaint Color Visualizer Apps 9.1Free plan
  2. Behr ColorSmartPaint Color Visualizer Apps 8.7Free plan

Strengths and trade-offs

  • Benjamin Moore Color Portfolio — where it wins

    • Preview colors on room photos, video, and in real time with AR
    • Use the phone camera to find equivalent Benjamin Moore colors
    • Pair with compatible ColorReader devices for physical color matching

    Where it doesn't

    • Focused on Benjamin Moore’s color catalog
    • Available on mobile rather than desktop
    • Physical color matching requires a compatible ColorReader device

  • Behr ColorSmart — where it wins

    • Preview colors in sample rooms or an uploaded room photo
    • Room-specific templates cover kitchens, bedrooms, and more
    • Save colors and projects; adjust photos by cropping, rotating, or zooming

    Where it doesn't

    • Previews focus on Behr paint colors
    • No augmented-reality or exterior preview
    • A narrower feature set than established leaders

More comparisons

All paint color visualizer apps comparisons → · Full ranking →

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update