Head-to-head · Text Analytics Software
ATLAS.ti vs Thematic
ATLAS.ti leads on 3 checks, Thematic on 0, and 2 are even. Who comes out ahead on the 5 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.
Our verdict
- Highest scoreThematic · 5.0/10
- Most featuresATLAS.ti · 4 of 4
Our editors rank ATLAS.ti at #7 and Thematic at #12 for text analytics software; ATLAS.ti has no rubric score yet (facts researched, not yet scored), so the checks below decide.
ATLAS.ti offers entity extraction; Thematic doesn't publish it. ATLAS.ti offers intent detection; Thematic doesn't publish it. ATLAS.ti offers topic analysis; Thematic doesn't publish it.
ATLAS.ti is the better fit for broad, mature qualitative and text analysis. Thematic is the better fit for enterprise feedback programs with workflows.
- ATLAS.ti fits best
Broad, mature qualitative and text analysis
- Thematic fits best
Enterprise feedback programs with workflows
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Side by side
| Feature | ATLAS.ti —/10 Visit ↗ | Thematic 5.0/10 Visit ↗ |
|---|---|---|
| At a glance | ||
| Editor score | — | 5.0 |
| Ranking | #7 in Text Analytics Software | #12 in Text Analytics Software |
| Best for | Broad, mature qualitative and text analysis | Enterprise feedback programs with workflows |
| Pricing model | Paid | Paid |
| Starting price | Not published | Not published |
| Free plan | — | — |
| Free trial | — | — |
| Deployment | Cloud, Desktop | Cloud |
| Platforms | Web, Windows, macOS | Web |
| Support | Email, Docs | Email · 24/7 |
| Compliance | GDPR | SOC 2, GDPR, SSO/SAML |
| Built for | Solo, Small business, Mid-market, Enterprise | Mid-market, Enterprise |
| Features ATLAS.ti 4/4 · Thematic 1/4 | ||
| Sentiment analysis | ✓ | ✓ |
| Entity extraction | ✓ (best) | Not published |
| Intent detection | ✓ (best) | Not published |
| Topic analysis | ✓ (best) | Not published |
| Specs | ||
| Analysis sources | Not published | Not published |
| Supported languages | Not published | Not published |
| Deployment options | Cloud | Not published |
| Our review | ||
| Pros |
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| Cons |
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| Our verdict | ATLAS.ti is qualitative data analysis software for researchers, students, universities, marketers, UX professionals, and data analysts. It brings text, PDF, image, audio, video, survey, interview, focus-group, literature, and… Read the review → |
Thematic is a customer intelligence and feedback analytics platform for enterprise CX, research, product, and operations teams. It combines surveys, support tickets, calls, reviews, social data, CRM notes, chats, emails, and other feedback… Read the review → |
Strengths and trade-offs
ATLAS.ti — where it wins
- Analyzes text, PDFs, images, audio, video, surveys, and geographic data
- Combines AI coding, sentiment, entity recognition, transcription, and summaries
- Supports Web collaboration plus Windows and macOS applications
Where it doesn't
- No free plan is available
- Paid plan pricing and tier details are not included here
- Its broad feature set may exceed the needs of narrow text-analysis projects
Thematic — where it wins
- Discovers editable themes and analyzes sentiment across feedback.
- Connects insights to metrics with predictive scoring and dashboards.
- Routes insights through workflows with redaction, translation, and APIs.
Where it doesn't
- Starts at $25,000 per year on annual billing.
- Foundation is limited to 25,000 comments and 3 datasets.
- Enterprise pricing and capacity are custom rather than published.
- ATLAS.ti—/10 · 20-day trial
A mature, broad workspace for multimodal qualitative and text analysis.
Visit ATLAS.tiFull verdict → - Thematic5.0/10 · From $25,000/yr
A deep feedback analysis platform whose workflow features justify its enterprise price.
Visit ThematicFull verdict →
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Reviewed by iTechGuides Editors · Editorial team · Updated Sep 2026








