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Head-to-head · Membership Site Platforms

Appy Pie Membership Website Builder vs Kartra

  • Updated Oct 2026
  • Both researched from official sources
  • 4 checks side by side
Higher score Appy Pie Membership Website Builder #3 in Membership Site Platforms 9.0/10 Free plan Free plan✓ 2 of 2 features Visit Appy Pie
Kartra #20 in Membership Site Platforms 7.3/10 30-day trial Free trial✓ 2 of 2 features Visit Kartra

Appy Pie Membership Website Builder leads on 2 checks, Kartra on 0, and 2 are even. Who comes out ahead on the 4 yes/no, price and count checks where we have data for both products. The editor score weighs everything else too.

Our verdict

  • Highest scoreAppy Pie Membership Website Builder · 9.0/10
  • Lowest starting priceAppy Pie Membership Website Builder · $18/mo
  • Free planonly Appy Pie Membership Website Builder
  • Free trialonly Kartra

Appy Pie Membership Website Builder scores higher on our rubric for membership site platforms: 9.0 against 7.3 out of 10; our editors rank them #3 and #20.

Appy Pie Membership Website Builder offers free plan; Kartra doesn't. Appy Pie Membership Website Builder is cheaper to start at $18/mo against $52/mo. On content gating, Appy Pie Membership Website Builder gives you Full_site where Kartra offers Post.

Appy Pie Membership Website Builder is the better fit for beginners wanting inexpensive AI-built membership sites. Kartra is the better fit for marketing-led membership businesses.

  • Appy Pie Membership Website Builder fits best

    Beginners wanting inexpensive AI-built membership sites

  • Kartra fits best

    Marketing-led membership businesses

Advertiser disclosure: iTechGuides is reader-supported. Vendors can pay for top positions in our rankings and for a place on other products' pages, and we may earn a commission when you click some links. Bought places stand at the number bought; this page and our disclosure say so. Paying vendors may get a fuller, more detailed review from our editors, and that review can change their score. How we rank.

Side by side

Feature Appy Pie Membership Website Builder 9.0/10 Visit ↗ Kartra 7.3/10 Visit ↗
At a glance
Editor score 9.0 7.3
Ranking #3 in Membership Site Platforms #20 in Membership Site Platforms
Best for Beginners wanting inexpensive AI-built membership sites Marketing-led membership businesses
Pricing model Free plan + paid Paid
Starting price $18/mo (best) $52/mo
Free plan ✓ (best) —
Free trial — 30 days
Deployment Cloud Cloud
Platforms Web Web
Integrations 3 integrations 15 integrations
Features Appy Pie Membership Website Builder 2/2 · Kartra 2/2
Custom domain ✓ ✓
Drip content ✓ ✓
Specs
Content gating Full_site Post
Subscription billing Both Both
Member limit Not checked yet Not checked yet
Transaction fee 0% platform transaction fee 5% on Essentials; 0% on Starter and Growth
Our review
Pros
  • AI-generated sites with drag-and-drop editing
  • Flexible gating, tiers, drip content, and billing periods
  • Stripe, PayPal, and Razorpay integrations with 0% platform fees
  • Post-level gating and scheduled or member-age-based content dripping
  • Recurring, one-time, installment, and subscription pricing options
  • Email, SMS, webinars, analytics, and payment integrations in one platform
Cons
  • Web-only platform
  • Payment integrations are limited to three listed providers
  • The plan structure is limited to Free and Paid plan
  • Essentials limits accounts to 500 contacts and one membership or course
  • Essentials charges a 5% transaction fee
  • The broad feature set may exceed the needs of focused membership sites
Our verdict

Appy Pie Membership Website Builder is a no-code web platform for creators, coaches, educators, and community operators who want to launch membership sites. AI can generate a starting website, while the drag-and-drop editor supports…

Read the review →

Kartra is a hosted platform for coaches, consultants, creators, and service providers that sell memberships, courses, and digital products. It combines membership and course portals with website and funnel building, email and SMS…

Read the review →
  1. Appy Pie Membership Website BuilderMembership Site Platforms 9.0Free plan
  2. KartraMembership Site Platforms 7.330-day trial

Strengths and trade-offs

  • Appy Pie Membership Website Builder — where it wins

    • AI-generated sites with drag-and-drop editing
    • Flexible gating, tiers, drip content, and billing periods
    • Stripe, PayPal, and Razorpay integrations with 0% platform fees

    Where it doesn't

    • Web-only platform
    • Payment integrations are limited to three listed providers
    • The plan structure is limited to Free and Paid plan
  • Kartra — where it wins

    • Post-level gating and scheduled or member-age-based content dripping
    • Recurring, one-time, installment, and subscription pricing options
    • Email, SMS, webinars, analytics, and payment integrations in one platform

    Where it doesn't

    • Essentials limits accounts to 500 contacts and one membership or course
    • Essentials charges a 5% transaction fee
    • The broad feature set may exceed the needs of focused membership sites
  • Appy Pie Membership Website Builder9.0/10 · Free plan

    A beginner-friendly way to launch a web membership site with AI and paid access.

    Visit Appy PieFull verdict →
  • Kartra7.3/10 · 30-day trial

    A broad membership platform for businesses that sell through marketing and funnels.

    Visit KartraFull verdict →

More comparisons

Reviewed by iTechGuides Editors · Editorial team · Updated Oct 2026

Last updated · How we research and update