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Tom’s Guide named LG’s 2026 B6 its best-value, entry-level OLED pick, and reported October 1 prices of $1,299 for the 65-inch model at Amazon after a $100 checkout discount and $799 for the 48-inch model at Best Buy. Those are dated deal reports, not confirmed live prices. Check the exact size, model, and final checkout total before buying.
What were the reported LG B6 sale prices?
Tom’s Guide reported these offers in its October 1, 2026 deal story:
| Size | Retailer | Reported price | Offer detail |
|---|---|---|---|
| 65-inch | Amazon | $1,299 | Tom’s Guide said the listing was $1,399 with an additional $100 discount applied at checkout. |
| 48-inch | Best Buy | $799 | Described by Tom’s Guide as a Best Buy exclusive; it is not the Amazon offer. |
These are prices reported on October 1, not independently verified live offers. LG says its prices, promotions, and availability can change. Check the retailer listing and cart for current price, stock, and the precise model before ordering. The original report said Prime Big Deal Days would start the following week; that timing is specific to the October 1 story and does not establish whether the event is underway now. Tom’s Guide’s deal report and LG’s 65-inch B6 product page provide the offer and model context.
Is the LG B6 the best-value OLED TV of 2026?
That depends on what you mean by “best value.” Tom’s Guide’s designation is that publication’s editorial pick, not an industry-wide award or a guarantee that the B6 is the right buy at every price. The deal becomes compelling only in relation to the price of the same size, your room, and the alternatives available when you shop.
#1 Best Overall
- PERFECT BLACK AND PERFECT COLOR: Over 8.3 million self-lit smart pixels with Perfect Black and Perfect Color technology
- A8 AI PROCESSOR 4K GEN3: Enjoy outstanding picture quality powered by AI technology that detects what you're watching and automatically improves the picture and sound quality to your personal preferences
- DOLBY VISION, DOLBY ATMOS AND FILMMAKER MODE: Bring big-screen magic home with Dolby Vision color and contrast, Dolby Atmos immersive sound, and FILMMAKER MODE with Ambient Light Technology for films just as the director intended
- ULTIMATE GAMEPLAY: Delivers ultra-smooth gaming with a 0.1ms response time and up to 120Hz refresh rate for blur- and tear-free action. Featuring NVIDIA G-SYNC, AMD FreeSync Premium, and VRR. Play on console or cloud with Game Dashboard and Game Optimizer for easy control
- OLED CARE: Helps protect your OLED display to retain the best picture quality possible over time
TechRadar’s review reaches a more cautious value judgment: it says the older B5 may be the better purchase while still available, and positions the pricier C6 as a more substantial upgrade. The reviewer also reported picture inconsistencies, including a green tint, and said the reflective screen struggled in bright-room testing. Those are the reviewer’s observations, not a prediction that every B6 will look that way in every room. Read the TechRadar LG B6 review alongside current same-size listings before deciding.
What does the B6 offer?
LG’s 2026 page for the 65-inch OLED65B6AUA lists more than 8.3 million self-lit pixels, an Alpha 8 AI Processor Gen3, Dolby Vision, Dolby Atmos, Filmmaker Mode, OLED Care, and Wi-Fi 6E. These are manufacturer-listed features, not independent performance ratings. LG’s 120Hz specification is published on a separate 55-inch B6E page, so don’t assume that specification applies unchanged to every size or suffix. Check the listing for the exact model you intend to buy.
Rank #2
- PERFECT BLACK AND PERFECT COLOR: Over 8.3 million self-lit smart pixels with Perfect Black and Perfect Color technology
- A8 AI PROCESSOR 4K GEN3: Enjoy outstanding picture quality powered by AI technology that detects what you're watching and automatically improves the picture and sound quality to your personal preferences
- DOLBY VISION, DOLBY ATMOS AND FILMMAKER MODE: Bring big-screen magic home with Dolby Vision color and contrast, Dolby Atmos immersive sound, and FILMMAKER MODE with Ambient Light Technology for films just as the director intended
- ULTIMATE GAMEPLAY: Delivers ultra-smooth gaming with a 0.1ms response time and up to 120Hz refresh rate for blur- and tear-free action. Featuring NVIDIA G-SYNC, AMD FreeSync Premium, and VRR. Play on console or cloud with Game Dashboard and Game Optimizer for easy control
- OLED CARE: Helps protect your OLED display to retain the best picture quality possible over time
Tom’s Guide reports 4K gaming up to 120Hz and up to 144Hz with VRR enabled, as well as Dolby Vision support. Verify refresh rate and VRR against the exact size and model listing: the available product pages describe more than one B6 variant. LG’s 65-inch product page identifies OLED65B6AUA; its separate 55-inch B6E specification page lists the 120Hz figure.
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How to decide whether to buy
- Compare like with like: Compare the delivered price for the same screen size, not a 48-inch deal against a 65-inch TV’s price or a current offer against an old launch price.
- Account for room lighting: If the TV will face windows or strong ambient light, consider TechRadar’s reported reflection concern and your screen placement.
- Check the B5 and C6: A discounted B5 could be better value if it costs meaningfully less; consider the C6 if its improvements matter enough to justify its higher price. These are the alternatives highlighted in TechRadar’s review, not a claim that one model is best for everyone.
- Confirm the complete model: Match the size and model suffix on the retailer page to the features you care about, particularly refresh rate and VRR support.
- Confirm the final total: For the reported Amazon offer, Tom’s Guide said the extra $100 came off at checkout. Check that the discount appears in your cart rather than relying on the listing price alone.
Should I buy the LG B6 OLED TV?
The B6 is worth considering if the current price for your preferred size is attractive against comparable TVs and your room suits its screen. The October 1 report gives a useful reference point—$1,299 for the 65-inch at Amazon after checkout discount, or $799 for the 48-inch at Best Buy—but neither figure confirms what you will pay today. For the broader value choice, weigh the cheaper B5 against the C6 upgrade as well as the B6’s exact model specifications and your viewing conditions.
Quick Recap
Best Value
- OLED Technology: Celebrating 12 years of perfecting award-winning OLED TV technology
- Brightness Booster: Our Brightness Booster technology magnifies each individual pixel for luminous quality that shines with every detail
- Bright Room Ready: Verified by UL for Discomfort Glare Free (UGR less than 22), you can be confident your LG OLED TV performs well no matter the room or the lighting. With LG OLED you still experience deep black levels that deliver stunning pictures
- Alpha 9 AI Processor Gen8: This processor is the brains behind a truly unforgettable TV experience. You'll get personalized smooth, vivid picture no matter what you watch. AI Super Upscaling technology automatically enhances picture quality whether you're watching sports, movies, or a late-night favorite. Everything looks and sounds incredible on a LG OLED TV
- Self-Lit Pixel Technology: LG's flagship OLED technology creates an incredible watching experience and stellar picture quality with advanced black and color technology on over 8.3 million self-lit smart pixels, even in bright rooms
Rank #4
- BRIGHTNESS BOOSTER: Brighter visuals and vivid detail with Brightness Booster powered by the a11 AI Processor Gen 3
- PERFECT BLACK AND PERFECT COLOR: Over 8.3 million self-lit smart pixels with Perfect Black and Perfect Color technology¹.
- A11 AI PROCESSOR: Find and choose what to watch fast, without lag, and enjoy optimized picture with AI Director Processing powered by the LG a9 AI Processor Gen8, delivering 5.6x greater AI processing, 50% faster performance, and 70% improved graphics
- DOLBY VISION, DOLBY ATMOS AND FILMMAKER MODE: Loaded with Dolby Vision for extraordinary color, contrast and brightness, plus Dolby Atmos² for sound you can feel all around you. Land in the center of the action with FILMMAKER MODE with Ambient Light Technology, allowing you to see films just as the director intended.
- ULTIMATE GAMEPLAY: Delivers smooth, responsive gaming with a 0.1ms response time, up to 165Hz⁵ refresh rate, NVIDIA G-Sync, AMD FreeSync Premium and VRR.
Rank #3
- Perfect Black And Vivid Color
- Alpha 8 AI Processor 4K Gen3
- Dolby Vision, Dolby Atmos, And FILMMAKER MODE
- 0.1ms Response Time
Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on Amazon at the time of purchase will apply.
